Page 4 - OK to Proceed - Ch 3 The Role of Digital Media in Medical Education
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Instructional Videos—It has been said that “if a   presentations, and other innovative applications
               picture is worth a thousand words, then a video    of technology in the educational setting.
               is worth a million.” Video is a powerful medi-
               um, so much so that the second-largest search      Simulation—Simulation can be described as an
               engine on the internet, YouTube, is comprised      educational method utilized to enhance learning.
               solely of videos. According to YouTube’s own       It relies on providing a structured environment
               statistics, hundreds of millions of hours of video   or experience in which a learner can engage with
               content are watched by users every day, gener-     devices or situations analogous to their real-life
               ating billions of views.                           counterparts. In medicine, a tremendous advan-
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                    Many leading academic journals have recog-    tage of simulation is that it allows learners to prac-
               nized the importance of multimedia and include     tice critical skills without causing patient harm.
               publications using video or other mixed-media           Simulation tools have been used in the
               formats. For instance, the New England Journal     medical profession for centuries. Records exist
               of Medicine (NEJM) has a category for man-         of mannequins being used as early as the 16th
               uscript submission titled “Videos in Clinical      century to teach obstetrical skills in an effort
               Medicine.” These videos are peer-reviewed,         to reduce high maternal and infant mortality
               indexed in Medline as review articles, and cited   rates.  Currently, a range of simulation tools and
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               in the literature in the same way as other publi-  approaches are being used in medical education,
               cations. In keeping with its patient safety-orient-  including low-tech objects or models for practic-
               ed culture, Boston Medical Center is the leading   ing specific skills; computer-based simulations;
               producer of these videos for NEJM, with more       and high-tech, lifelike virtual environments, many
               than ten such publications to date (Table 1).      of which are powered by multimedia technol-
               Many of these videos address how to minimize       ogy. Regardless of the specific methodology,
               complications and improve care in topics rang-     simulation technology has already significantly
               ing from using ultrasound for obtaining central    advanced the quality and safety of health care in
               venous access, to minimizing the risk of infec-    the U.S. 9
               tion after urethral catheterization.
                    Instructional videos are also being utilized      Advantages and Disadvantages
               by many leading global health organizations,
               such as the World Health Organization (WHO),   The practice of medicine is constantly evolving. New
               the Centers for Disease Control and Prevention,   drugs are being formulated, procedures are being up-
               and the Bill & Melinda Gates Foundation. This   dated, and our explanations of underlying biomedical
               content can be easily disseminated around the   processes are ever-advancing. Multimedia technology
               globe, bringing needed health care knowledge to   allows for the easy, rapid, and low-cost distribution
               underserved areas. For example, Boston Medical   of knowledge. It also allows for multiple entry points
               Center developed the WHO’s instructional video   to an object of learning, making it flexible enough
               for the Global Pulse Oximetry Project, which   to meet the unique needs of all learners, unlike the
               serves as an authoritative guide on the safe and   traditional “one size fits all” curricular model. For
               effective use of this device and has now been   instance, the availability of instructional videos lets
               translated into six languages.                 students choose the medium of instruction most
                                                              comfortable for them (for instance, they can learn
               Textbooks—Textbooks have long been utilized in   the same material by watching a video lecture, read-
               education, and have, for the most part, consisted   ing the textbook, or both).
               of static text. Today, textbooks in many fields, in-     Of course, challenges remain. The benefits of
               cluding medical education, are being redesigned   technology require access to the proper equipment,
               to incorporate a variety of media, including im-  including internet access. While updating content and
               ages, illustrations, and, most recently, full-length   retransmitting it on existing networks is cost-effec-
               video lectures that can be incorporated into   tive, initial startup costs such as hardware, software,
               the flipped classroom model.  Textbooks now    and training can be quite expensive. Additionally,
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               serve as only one element of a learning ecosys-  many instructional strategies incorporating multi-
               tem, which includes lectures, interactive case   media technology (for instance, the flipped classroom






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