Page 32 - GSDNewsJun17
P. 32
Intelligent spaces take this notion a step further to airports, in its first phase. AT&T is also using HPE’s platform but will not
stadiums, grocery stores, hospitals and college campuses. Consider share details on the application or deployment size. Mobile satellite
an airport that can guide you to your gate, a stadium where they service provider Inmarsat is helping industrial farmers by tracking
Could Hewlett Packard Enterprise be an IoT bring you the food without telling them where you are, or a hotel precise water consumption, humidity levels, and other critical data
like PH, salinity, UV light and humidity. Auckland Transport says
that self-registers when it knows you are entering the building,
or a museum that plays the right audio track on your phone they gather, analyze, and distribute video data in real-time from
sleeping giant? automatically. Aruba has some good examples of this at Rio Galeao 1,800 cameras to improve safety for pedestrians, cyclists and
airport, Levi’s Stadium and CN Tower. Aruba delivers this using Wi-
motorists, while also improving traffic flow and reducing congestion.
Fi, beacons, ClearPass and the Meridian App Platform.
Read the Forbes article on why HPE is one to watch in the IoT space HPE Pointnext IoT services
HPE has done a nice job enabling the IIoT in industrial and
operational settings. A great example of this is the “refinery of the Probably the biggest unknown IoT gem I found at HPE was its
future” with partner National Instruments and pump manufacturer services division. Many make the mistake in thinking HPE spun off
y firm and its analysts has been researching and advising on What does this have to do with IIoT? Flowserve, who worked with an unnamed refinery company to pull all its services folks. It didn’t. It kept 25,000 employees to drive
Mthe Industrial IoT (IIoT) before it was cool to do so, and we in sensor data from multiple refinery machines, perform analytics, hybrid IT, edge and IoT projects, the new stuff. Pointnext drives $7B
have observed many twists and turns in this ever-expanding IIoT So this brings us to IIoT, which all three of those entities above are and then uses machine learning to predict failures before they per year in revenue, delivers 11,000 projects a year and operates in
opportunity for enterprises, suppliers and society in general. We engaged with right now, bringing different capabilities to the table. occur — potentially extending the life of assets, improving safety, 80 countries around the world.
pay close attention to the use cases, business payoffs and evaluate and reducing costs.
and focus on the technology and services vendors who deliver it. HPE’s IoT targets Unlike the previous services division, Pointnext doesn’t run IT
When you think of the IIoT, it’s unlikely the first brand name that As we have said many times before, the IIoT is not one market, Kaesar Kompressor is another interesting case. Sensors inside the for you, they advise, build pilots, deploy IoT projects and then
comes to mind is Hewlett Packard Enterprise. HPE gets credit for its hundreds if not thousands. HPE is prioritizing manufacturing, compressors provide real-time analytics that predict and prevent service them. They do that not only for HPE gear but 30 other
leading in many things like hybrid and composable infrastructure, retail, public sector, life sciences and health and telco. HPE is system outages before they occur. Kaesar says this has delivered ecosystem partners. What impressed me the most were the vertical
but I believe few consider the company an IoT leader. a “60% reduction in down time, and millions in annual savings.” In IoT blueprints they had for multiple verticals doing multiple IoT
also prioritizing five use cases as well -- predictive maintenance, a nutshell, HPE helps the IIoT by securing access and pulling that workloads driving multiple business outcomes. I must say, I’ve never
The interesting thing is that HPE is doing a ton in IoT and telco and asset management and tracking, intelligent spaces (buildings and contextual data into the compute layer for analysis that’s proven in seen this depth before from any IoT provider.
the company just hasn’t been as vocal about it. Based on my recent venues), future cities and connected vehicles. It’s an interesting commercial and government applications.
meetings with them, I think the market is going to start hearing collection of targets, not all in perfect alignment, but based on So what?
a lot more from HPE on this topic. Unlike some companies that where HPE and Aruba have had past successes, where they are HPE Universal IoT Platform As I said in the intro, HPE’s IoT play is an unheralded asset that
tend to push an agenda that is sometimes ahead of reality, With investing, and where the heat is, these make sense to me. I believe should get more recognition in the near future. Other
the exception of The Machine that’s a research project, HPE tends The first premise is that experience and expertise in the mobile Unbeknownst by many, HPE has an IoT software and services companies started talking about IoT five years ago and many since
to time their public marketing for when they have the products, edge will help in IoT. The second is that experience matters. Many platform that they developed by leveraging the decades of work then have rolled out IoT customer after customer and made it a
expertise, and credibility to deliver on their promises. With this are already familiar what HPE brings in terms of the core datacenter they have done with telcos. HPE does a lot of business with telcos key part of their platform. In addition to HPE’s strong compute
column, I thought I would bring some of what HPE is doing in the and edge compute so I want to hit on parts of the HPE business that they unfortunately cannot share publicly. Under NDA HPE and security play in the datacenter and the edge, HPE is making
showed me what they have been doing, and it’s impressive to say
Industrial IoT market to the surface.
with which people may be less familiar. the least. major moves in IoT by leveraging assets few even know exist and
It starts with HPE’s core beliefs Aruba There are several IoT platforms out there but HPE’s IoT platform can fully appreciate like Aruba, the HPE Universal IoT Platform
and Pointnext IoT services. The ironic part is that HPE already has
To understand how Hewlett Packard Enterprise approaches IoT, it Let’s start with Aruba. I’ll admit, Aruba wasn’t big on my radar screen is focused and already, surprisingly, has many customers. HPE’s major IoT customers like AT&T, Tata, airports, utilities, refineries
helps to start with HPE’s belief system, and what they see as the key until HPE acquired them, but I must say, I’m quite impressed. Aruba platform is a “wide area” platform targeting the private cloud and stadiums, many other customers HPE cannot talk about but
drivers of the market, and how they have organized to address IoT offers much more than wireless – they deliver significant software datacenter with workloads dependent on WAN connectivity such I saw under non-disclosure. It’s too bad HPE cannot disclose all of
needs. HPE believes that enterprise IT is driven by many things, intelligence, and security, to enable a wide variety of “smart” as cellular and satellite. Target ARPU (average revenue per user) for these current IoT customers as I think you would be impressed.
including software defined, big data and analytics. They also believe experiences for enterprises. Today, with big enterprises, Aruba is these workloads is very low, as on $.50 to $5 per month per device.
mobility will expand and IIoT will emerge. I agree with this. Finally, actually transforming digital workspaces and creating intelligent This brackets the platform into high volume future cities, connected It took me a month to fully pull together these thoughts and this is
the company thinks enterprises will be looking for more solutions spaces. Digital workspaces are a fancy term for the “new office” vehicles, smart energy and telco applications. This is different from one of the challenges HPE faces – to provide one face and strategy
versus point products and a heterogeneity on consumption models. and Aruba, using wireless technologies and analytics software to where, let’s say, GE Predix is located which is targeting highly- to serve the IoT market. By the way, this isn’t unique to HPE, every
Hard to argue these trends. Based on these drivers, HPE believes essentially cater to the new generation of workers. Employees can complex, $10-100 per month ARPU applications that are deeply company we research like this has had similar challenges. And
while HPE may not be talking as much about it, they are actually
“the world will be Hybrid”, “the Intelligent Edge will unleash an book huddle spaces on mobile apps, companies can understand complex like predictive maintenance, condition-based monitoring
industrial IoT revolution”, and “services will be even more critical”. I what assets are really being used and how to manage electricity in manufacturing and production environments. delivering it, which is the inverse of many companies who talk a
agree with all of this, but how does HPE fit in to these trends? good game but aren’t delivering much. Net-net, HPE is a company
and HVAC based on that data. Aruba has completely transformed Tata Communications, a $110B Indian telco is using the platform as you need to watch in the IoT space even if they’re not the first to
Box’s workspaces and is probably the best example of workspace a base for its LoRa network which is targeted to cover 400M people talk about it.
transformation.
- Patrick Moorehead, Forbes