Page 6 - The Standard - July 2019
P. 6
Marketing
Many people have been working really hard on a hugely exciting launch
planned for 5 September. We ran a little teaser campaign this week to
th
tell our clients and brokers & agents to look forward to some changes
happening in early September. We can’t say much now, other than
it coincides with the official launch of our new membership product.
We’re looking forward to telling you more in the coming weeks. For the
time being, if people ask about it, please say “Our exciting news will be
announced in September! We will share more then.”
The re-brand consists of changes to all aspects of
our brand as well as our product offerings. From
September we will be offering Residential, Portfolio,
Virtual and Guest memberships. Services such as
meeting rooms, lounges passes and hotdesking will
continue to be available. Further explanation and
training regarding the products and our tone of
voice will be offered in the coming weeks.
Visual representation of new products
July 2019
