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About the The Management & Business Academy (MBA) was founded in 2005 as an educational program designed to provide independent optometrists
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with skills and techniques to better manage and grow their practices. The program, which is sponsored by Essilor, is designed to impart practical
Manage- ideas that are easy to implement and will improve office processes and boost financial results. Topics include financial management, customer
ment & service and the patient experience, practice marketing and optical product merchandising, and leadership and staffing.
Business The MBA optometric is a metrics-driven program. Over 1,900 optometric practices have taken an online MBA survey of practice finances that
Academy ™ produces a custom Practice Performance Assessment. This detailed report compares the performance of a single practice with national norms,
and it provides an action plan for improving processes and financial performance in various areas of a practice. Aggregate data from the survey
(MBA) comprise the MBA database, which is unsurpassed in base and scope in the optometric profession.
In addition, the MBA provides optometrists with practice-building resources. Primary among them is the MBA website (www.mba-ce.com), a
content-rich repository of performance benchmarks, custom survey reports, management monographs, staff meeting discussion guides, business
analysis tools, process improvement tracks and staff leadership tools.
TM
42 Best Practices of Spectacle Lens Management 2015
