Page 13 - Business English 2_revised 2018

Unit
a

MARKETING IN BUSINESS
2

Objective:
Students will be able to use marketing terms properly, and to
make an informal presentation on business marketing plan.

A. DID YOU KNOW??

The U.S. Top 10 U.S. Most Memorable Logos

1 2 3 4 5

6 7 8 9 10

- Which logo do you think is the most iconic? - Which logo are you least familiar with?
- Which logo are you most familiar with?

- Are you familiar with the following slogans? Match them with the correct logos above
a. Taste the feeling f. Out of the blue
b. Think different g. Do the right thing
c. I‟m lovin‟ it h. Be what‟s next
d. Just do it i. Earth‟s most customer centric company
e. Expect more, pay less j. To inspire and nurture the human spirit–one person, one
cup and one neighborhood at a time.

Page 10 | Business English 2 - Department of Management UMY