Page 31 - CPM Sri Lanka Annual Report 2020-2021
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                                                                                   CPM Sri Lanka  |  Annual Report 2020-2021




















                    PM Sri Lanka has set the tone unveiling      more leaders who see the big picture through what
                    its ambitious speakers and panelists         appears to be rudimentary notions. The COVID -19 is
                    lineup from diverse countries for this       transitional and transformational testing imperative for
           Cyear’s International Management                      us to learn fast and lead appropriately.
           Conference held on 23  and 24  February               The technical sessions of the conference headed Dr.
                                   rd
                                            th
           2021. The conference was a much-awaited               Samantha Rathnayake summed up the speech on both
           event in the Institute’s calendar which focused       days with a novel analogy of bringing Polymerase Chain
           on Current Disruptions and Implications for           Reaction (PCR) test, which is the antibody testing and
           Business: Managing & Leading.                         the dominant way global healthcare systems are testing
                                                                 citizens for the Covid-19. He postulated as Philosophical
           The conference was conducted virtually in line with   Contended Realist test. It states that P (Philosophical) is
           health precautions of the current ‘New Normal’ situation.   relating or devoting to studying the fundamental nature
           However, over 800 participants from Sri Lanka and     of knowledge, reality, and existence. C (Contended)
           overseas were connected this conference which was     denotes strategic) aspect, which is asserting something
           consists of two technical sessions held on 23  and 24    as a position in an argument/struggle to surmount
                                                   rd
                                                           th
           February 2021 from 02.00 pm to 05.00 pm in both days   (a difficulty). Finally, R (Realist) implies that a person
           via zoom technology and participants were able to     accepts a situation as it is and is prepared to deal with
           access the conference free of charge.                 it accordingly.  In essence, philosophical means asking
           The Founder and President of CPM Sri Lanka,           fundamental questions such as the reality, the good
           Prof. Lakshman R. Watawala gave opening remarks.      life, who I am (Identity), etc.  Contended, i.e., strategic
           Dr. Samantha Rathnayake, a Governing Council          questions, how to grow, defend competitive moves,
           member of CPM Sri Lanka, a Faculty member from the    Unique Value Proposition, etc. In the entrepreneurial
           Postgraduate Institute of Management of the University   domain, it goes as an entrepreneur who creates a
           of Sri Jayewardenepura, Sri Lanka played the role of the   new business, bearing most of the risks and enjoying
           technical design of the conference and the summing up   most of the rewards. Entrepreneurs play a vital role in
           on both days.                                         any economy, using the skills and initiative necessary
                                                                 to anticipate needs and bring good new ideas to
           While the current focus is on curtailing the spread of   market. In the Covid 19 pandemic transition, one needs
           COVID-19 and the economic downturn. We need to        a synthesized idea or approach to solve emerging
           shed light on a wide array of human activities from   problems. They are unprecedented. We need to be ready
           households to the corporate sphere. Management        for both managing the disruptions as well as leading in
           professionals, thinkers, and academics need to come   the new realities. Practitioners require a great degree of
           forward and address some of the key thematic areas    choice in selecting what to do and what not to do.
           that require consideration for both managers and
           leaders to realign their activities.  We need more and

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