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Brazilian President Jair Bolsonaro and President Donald Trump during a 2019 meeting at the White House.

Andrew Walmsley, a director at the American But the onus should not just be on farmers,
Farm Bureau Federation, said most American she stressed.
farmers “have already plowed a pretty big path “We don’t want to see unfunded mandates com-
towards sustainability. Obviously this is going to ing down from companies, saying you have to do
continue to be a focus and challenge with trade, X, Y and Z without providing the resources to
but a lot of it is being able to measure the prog- do those things, because it’s certainly not cheap
ress we’ve made. We don’t want to go completely to do,” Hopkinson told Agri-Pulse. “In general, if
European with our production practices.” the resources and technical assistance are there,

Still, there are a lot of benefits for farm- making these changes have long-term benefits.”
ers that improve their sustainability with EU standards add to Brazilian soy
climate-friendly farm practices, says Jenny
Hopkinson, a senior government relations struggles
representative for National Farmers Union. Still, European demands may further complicate
Farmers will have more options on where they the disjointed efforts by Brazilian farmers and
can sell their crops and sustainable practices agribusinesses to prove that the crops coming
are just good for the land and the environment. from Brazil are sustainably sourced.

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