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Sue Wilson and Kip Moore

                      SUE WILSON
                    WQMX/Akron, OH
                      Rubber City Radio
                      Years in Radio: 37



         Sue Wilson tells Radio Ink she’s been blessed to work for and with pro-
                                                                 Blake Shelton and Tosh Jackson
         gressive, forward-thinking ownership and management that have men-
         tored her and allowed her to make mistakes, and to learn and grow from
         them. “Once I got into a management role, I took the best of their phi-  TOSH JACKSON
         losophies and practices and used them with my team,” she says. “Some
         mentors I have chosen from afar and studied their strengths; they barely     KNTY/Sacramento
         know they’ve mentored me. I have always tried to surround myself with   Entravision Communications
         people smarter than me and listen to them! And using opinions and ideas   tjackson@entravision.com
                                                                             Years in Radio: 20
         that come from various sources, and not just my own. It has always been
         a group effort.”
                                                                 Entravision SVP Angie Balderas tells Radio Ink Tosh Jackson is one of the
           The key to succeeding in 2018, according to Wilson, is understanding
                                                                 hardest-working people she knows. “Tosh always makes time for a new
         that people have many choices to find music. “Content beyond the music
                                                                 artist to play their music for him,” she says. “He’s a person who truly
         is crucial to keeping people involved and engaged in your brand,” she
                                                                 cares about his station, his audience, his staff, and the artists. You can’t
         points out. “Motivating a team to be an ever-present companion with
                                                                 walk through CRS without an artist yelling ‘Tosh!’ and giving him a big
         great content between the songs that makes people think, feel, laugh,
                                                                 hug! That is testament to how the industry feels about him.”
         smile, and even cry, and to understand the importance of serving and
                                                                   Jackson says his success comes from always being open to learning
         being present in the community. We, as programmers, need to be open
                                                                 new things. “I have a great coach and mentor who allows me to bounce
         to all the many resources for learning what our audience likes, loves, and
                                                                 ideas off of him, and he lets me make mistakes and we discuss those
         even hates. Being open to and not fearful of all the data from all kinds of
                                                                 things to help me grow as a PD.”
         streaming and research sources to improve our product, and to welcome
         competition from these sources to make us better.”



























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