Page 17 - Communicate
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AUTOMOTIVE                                                   PERSONAL CARE PRODUCTS
         SILVER Gone in 3 Days - INFINITI - Initiative MENA           SILVER Rexona Confi dence Academy - Rexona - FP7/CAI & Magna Egypt
         SILVER Khebayyes & Abu Hurayyes - Toyota Aft er Sales - Starcom Jeddah   SILVER Take Your Time - Unilever Personal Care - FP7/CAI & Magna Egypt
         BRONZE Unleash Your Potential - INFINITI - TBWA\RAAD Dubai & OMD Dubai   BRONZE Ready to face it all - Himalaya Herbals - Amber Communications
         BRONZE The Car You Never Expected - Chevrolet - Commonwealth//  Dubai
         McCann Dubai                                                 BRONZE TRESemme - Your Hair Under Control - TRESemme -
                                                                      Digital Republic Linked by Isobar Cairo
         BANKING, FINANCE AND INSURANCE
         SILVER “Dear Younger Me...” - Emirates NBD Egypt - Momentum Egypt   RENAISSANCE
         SILVER There’s no home like home - Byblos Bank - FP7/BEY     GOLD They’re Just Cows - The Comeback of Sawsan & Souad -
         SILVER You’re not accounted for - EGBank - FP7/CAI           Labanita - FP7/CAI
         BRONZE The Impossible Strikes Again - Visa Middle East -     GOLD You’re not accounted for - EGBank - FP7/CAI
         Impact BBDO Dubai                                            SILVER The Unsung Hero - Harvest - FP7/CAI
                                                                      SILVER This is welcome back - Egyptian Tourism Authority (ETA) -
         BRAND EXPERIENCE                                             J. Walter Thompson Cairo
         GOLD Hijacking the African Cup - Coca-Cola - FP7/CAI
         GOLD Slow Trends - Connect - TBWA\RAAD Dubai                 RETAIL & LUXURY
         SILVER Stop Tapping - Dubai Foundation for Women & Children - FP7/DXB &   BRONZE The burgers that appeared at night - McDonald’s UAE - FP7/DXB
         Plan B Dubai
         SILVER Unveil Saudi - Saudi Telecom Company - J. Walter Thompson KSA  SEASONAL MARKETING
                                                                      GOLD You’re not accounted for - EGBank - FP7/CAI
         BRANDED CONTENT                                              SILVER Bald for You - Murr Television - FP7/BEY
         GOLD Slow Trends - Connect - TBWA\RAAD Dubai                 SILVER The Dullest Ad in History for the Least Active Kids in History -
         SILVER Hijacking the African Cup - Coca-Cola - FP7/CAI       OMO - FP7/DXB
         SILVER The Taxi to Dubai - Atlantis, The Palm Dubai - FP7/DXB & Magna Dubai   BRONZE Cook with Her - Puck - FP7/DXB & PHD Dubai

         ELECTRONICS                                                  SHOPPER MARKETING
         SILVER Futbot - Beko - FP7, McCann Istanbul                  SILVER Hijacking the African Cup - Coca-Cola - FP7/CAI
         SILVER Who’s The Expert Now! - Miraco Carrier - J. Walter Thompson Cairo   SILVER The Colours of Ramadan - Lipton Yellow Label - DDB Dubai
         BRONZE Capture the Brightness - Samsung MENA RHQ             SILVER Tunisian Harzas promote 4G - Orange Tunisia - FP7/TUN & UM MENA
         BRONZE The Moon Shot on iPhone - Apple - TBWA\Media Arts Lab London   BRONZE Connecting to the power of the hunger symptom - Snickers -
                                                                      Impact BBDO Dubai
         ENTERTAINMENT & SPORTS
         GOLD Hijacking the African Cup of Nations - Coca-Cola - FP7/CAI   SOCIAL GOOD - CORPORATE BRANDS
         GOLD Tummyfi sh - Nestlé - OgilvyOne Dubai                   GOLD Flawlessness - Enti.ma - J. Walter Thompson Casablanca
         SILVER The Fan’s Tournament - Dubai Duty Free - FP7/DXB      SILVER Ensa Joura - Murr Television - MTV - TBWA\RAAD Beirut
                                                                      SILVER People with Determination - Emirates NBD - FP7/DXB
         FOOD & BEVERAGE  FMCG                                        BRONZE Put Yourself in Their Shoes - Samsung Electronics Levant -
         SILVER Cook with Her - Puck - FP7/DXB & PHD Dubai            Cheil Worldwide Levant
         SILVER The Unsung Hero - Harvest - FP7/CAI
         BRONZE Change to unite for Egypt - Pepsi - OMD Egypt         SOCIAL GOOD - NON-PROFIT
         BRONZE Connecting to the power of the hunger symptom - Snickers - Impact   GOLD Undress 522 - Abaad - Leo Burnett Beirut
         BBDO Dubai                                                   SILVER #MoreToAutism - The Egyptian Autistic Society - Momentum Egypt
                                                                      SILVER No More Lost Generation - UNICEF - Memac Ogilvy & Mather sal
         HEALTHCARE SERVICES                                          BRONZE Kol Nokta Btefrek - Law Andak Dam - Impact BBDO Dubai
         GOLD Bald for You - Murr Television - FP7/BEY
         SILVER Giving the UAE much-needed Vitamin D - National Health Insurance   TELECOMMUNICATIONS/MOBILES AND INTERNET
         Company, Daman - FP7/DXB                                     GOLD Slow Trends - Connect - TBWA\RAAD Dubai
                                                                      SILVER Tunisian Harzas promote 4G - Orange Tunisia - FP7/TUN & UM MENA
         MEDIA IDEA                                                   SILVER Unveil Saudi - Saudi Telecom Company - J. Walter Tho
         SILVER Bringing light to their favourite game - 7Up - Impact BBDO Dubai &
         OMD Dubai                                                    TRAVEL, TOURISM AND TRANSPORTATION
         SILVER Hijacking the African Cup - Coca-Cola - FP7/CAI       GOLD Rebounding for Inbounding - Egyptian Tourism Authority (ETA) -
         SILVER Stop Tapping - Dubai Foundation for Women & Children -   J. Walter Thompson Cairo
         FP7/DXB & Plan B Dubai                                       SILVER Owning Egypt’s Streets - Careem - J. Walter Thompson Egypt
         BRONZE The Taxi to Dubai - Atlantis, The Palm Dubai -        SILVER The Taxi to Dubai - Atlantis, The Palm Dubai -
         FP7/DXB & Magna Dubai                                        FP7/DXB & Magna Dubai
                                                                      BRONZE #ComeToDubai - DCTCM (Dubai Corporation for Tourism
         MEDIA PARTNERSHIP ACTIVATION                                 and Commerce Marketing) - Mindshare MENA
         GOLD There’s no home like home - Byblos Bank - FP7/BEY
         SILVER Cook with Her - Puck - FP7/DXB & PHD Dubai            YOUTH MARKETING - CHILDREN
         SILVER The Dullest Ad in History for the Least Active Kids in History - OMO -   GOLD Tummyfi sh - Nestle - OgilvyOne Dubai
         FP7/DXB                                                      SILVER The Dullest Ad in History for the Least Active Kids in History -
         BRONZE National Heroes - Saudi Telecom Company - J. Walter Thompson KSA   OMO - FP7/DXB
         NEW PRODUCTS/SERVICES CATEGORY                               YOUTH MARKETING - TEENS & ADULTS
         SILVER Ghaneely - Orange - FP7/CAI                           GOLD You’re not accounted for - EGBank - FP7/CAI
         SILVER The “Mobile” Branch - Emirates NBD Egypt - Momentum Egypt  SILVER Hijacking the African Cup - Coca-Cola - FP7/CAI
         BRONZE The Yellow Takeover - Schweppes +C - UM MENA          BRONZE Bringing light to their favourite game - 7Up - Impact BBDO Dubai &
         BRONZE You Can’t Fake Italian - NESCAFE Cappuccino Italiano - Publicis   OMD Dubai
         Middle East                                                  BRONZE The Talking Pack - Chiclets - J Walter Thompson Cairo
         NON - FOOD FMCG
         GOLD The Dullest Ad in History for the Least Active Kids in History -
         OMO - FP7/DXB
         SILVER A Touch of Love - OMO - FP7/DXB
         BRONZE Tales of Tough - Panadol - Wunderman MENA






      Association partners          Media Partners                 Official PR Partner  Official Print   Independent
                                                                                  Partner   Observer
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