Page 47 - Gulf Marketing Review
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AUTOMOTIVE                                              PERSONAL CARE PRODUCTS
          SILVER Gone in 3 Days - INFINITI - Initiative MENA      SILVER Rexona Confi dence Academy - Rexona - FP7/CAI & Magna Egypt
          SILVER Khebayyes & Abu Hurayyes - Toyota Aft er Sales - Starcom Jeddah   SILVER Take Your Time - Unilever Personal Care - FP7/CAI & Magna Egypt
          BRONZE Unleash Your Potential - INFINITI - TBWA\RAAD Dubai & OMD Dubai   BRONZE Ready to face it all - Himalaya Herbals -
          BRONZE The Car You Never Expected - Chevrolet -         Amber Communications Dubai
          Commonwealth//McCann Dubai                              BRONZE TRESemme - Your Hair Under Control - TRESemme -
                                                                  Digital Republic Linked by Isobar Cairo
          BANKING, FINANCE AND INSURANCE
          SILVER “Dear Younger Me...” - Emirates NBD Egypt - Momentum Egypt   RENAISSANCE
          SILVER There’s no home like home - Byblos Bank - FP7/BEY   GOLD They’re Just Cows - The Comeback of Sawsan & Souad -
          SILVER You’re not accounted for - EGBank - FP7/CAI      Labanita - FP7/CAI
          BRONZE The Impossible Strikes Again - Visa Middle East - Impact BBDO Dubai    GOLD You’re not accounted for - EGBank - FP7/CAI
                                                                  SILVER The Unsung Hero - Harvest - FP7/CAI
          BRAND EXPERIENCE                                        SILVER This is welcome back - Egyptian Tourism Authority (ETA) -
          GOLD Hijacking the African Cup - Coca-Cola - FP7/CAI    J. Walter Thompson Cairo
          GOLD Slow Trends - Connect - TBWA\RAAD Dubai
          SILVER Stop Tapping - Dubai Foundation for Women & Children -   RETAIL & LUXURY
          FP7/DXB & Plan B Dubai                                  BRONZE The burgers that appeared at night - McDonald’s UAE - FP7/DXB
          SILVER Unveil Saudi - Saudi Telecom Company - J. Walter Thompson KSA
                                                                  SEASONAL MARKETING
          BRANDED CONTENT                                         GOLD You’re not accounted for - EGBank - FP7/CAI
          GOLD Slow Trends - Connect - TBWA\RAAD Dubai            SILVER Bald for You - Murr Television - FP7/BEY
          SILVER Hijacking the African Cup - Coca-Cola - FP7/CAI   SILVER The Dullest Ad in History for the Least Active Kids in History -
          SILVER The Taxi to Dubai - Atlantis, The Palm Dubai - FP7/DXB & Magna Dubai   OMO - FP7/DXB
                                                                  BRONZE Cook with Her - Puck - FP7/DXB & PHD Dubai
          ELECTRONICS
          SILVER Futbot - Beko - FP7, McCann Istanbul             SHOPPER MARKETING
          SILVER Who’s The Expert Now! - Miraco Carrier - J. Walter Thompson Cairo   SILVER Hijacking the African Cup - Coca-Cola - FP7/CAI
          BRONZE Capture the Brightness - Samsung MENA RHQ        SILVER The Colours of Ramadan - Lipton Yellow Label - DDB Dubai
          BRONZE The Moon Shot on iPhone - Apple - TBWA\Media Arts Lab London   SILVER Tunisian Harzas promote 4G - Orange Tunisia - FP7/TUN & UM MENA
                                                                  BRONZE Connecting to the power of the hunger symptom - Snickers -
          ENTERTAINMENT & SPORTS                                  Impact BBDO Dubai
          GOLD Hijacking the African Cup of Nations - Coca-Cola - FP7/CAI
          GOLD Tummyfi sh - Nestlé - OgilvyOne Dubai              SOCIAL GOOD - CORPORATE BRANDS
          SILVER The Fan’s Tournament - Dubai Duty Free - FP7/DXB   GOLD Flawlessness - Enti.ma - J. Walter Thompson Casablanca
                                                                  SILVER Ensa Joura - Murr Television - MTV - TBWA\RAAD Beirut
          FOOD & BEVERAGE  FMCG                                   SILVER People with Determination - Emirates NBD - FP7/DXB
          SILVER Cook with Her - Puck - FP7/DXB & PHD Dubai       BRONZE Put Yourself in Their Shoes - Samsung Electronics Levant -
          SILVER The Unsung Hero - Harvest - FP7/CAI              Cheil Worldwide Levant
          BRONZE Change to unite for Egypt - Pepsi - OMD Egypt
          BRONZE Connecting to the power of the hunger symptom - Snickers -   SOCIAL GOOD - NON-PROFIT
          Impact BBDO Dubai                                       GOLD Undress 522 - Abaad - Leo Burnett Beirut
                                                                  SILVER #MoreToAutism - The Egyptian Autistic Society - Momentum Egypt
          HEALTHCARE SERVICES                                     SILVER No More Lost Generation - UNICEF - Memac Ogilvy & Mather sal
          GOLD Bald for You - Murr Television - FP7/BEY           BRONZE Kol Nokta Btefrek - Law Andak Dam - Impact BBDO Dubai
          SILVER Giving the UAE much-needed Vitamin D - National Health Insurance
          Company, Daman - FP7/DXB                                TELECOMMUNICATIONS/MOBILES AND INTERNET
                                                                  GOLD Slow Trends - Connect - TBWA\RAAD Dubai
          MEDIA IDEA                                              SILVER Tunisian Harzas promote 4G - Orange Tunisia - FP7/TUN & UM MENA
          SILVER Bringing light to their favourite game - 7Up -   SILVER Unveil Saudi - Saudi Telecom Company - J. Walter Tho
          Impact BBDO Dubai & OMD Dubai
          SILVER Hijacking the African Cup - Coca-Cola - FP7/CAI   TRAVEL, TOURISM AND TRANSPORTATION
          SILVER Stop Tapping - Dubai Foundation for Women & Children -   GOLD Rebounding for Inbounding - Egyptian Tourism Authority (ETA) -
          FP7/DXB & Plan B Dubai                                  J. Walter Thompson Cairo
          BRONZE The Taxi to Dubai - Atlantis, The Palm Dubai -   SILVER Owning Egypt’s Streets - Careem - J. Walter Thompson Egypt
          FP7/DXB & Magna Dubai                                   SILVER The Taxi to Dubai - Atlantis, The Palm Dubai -
                                                                  FP7/DXB & Magna Dubai
          MEDIA PARTNERSHIP ACTIVATION                            BRONZE #ComeToDubai - DCTCM (Dubai Corporation for Tourism
          GOLD There’s no home like home - Byblos Bank - FP7/BEY   and Commerce Marketing) - Mindshare MENA
          SILVER Cook with Her - Puck - FP7/DXB & PHD Dubai
          SILVER The Dullest Ad in History for the Least Active Kids in History - OMO -   YOUTH MARKETING - CHILDREN
          FP7/DXB                                                 GOLD Tummyfi sh - Nestle - OgilvyOne Dubai
          BRONZE National Heroes - Saudi Telecom Company - J. Walter Thompson KSA   SILVER The Dullest Ad in History for the Least Active Kids in History -
                                                                  OMO - FP7/DXB
          NEW PRODUCTS/SERVICES CATEGORY
          SILVER Ghaneely - Orange - FP7/CAI                      YOUTH MARKETING - TEENS & ADULTS
          SILVER The “Mobile” Branch - Emirates NBD Egypt - Momentum Egypt  GOLD You’re not accounted for - EGBank - FP7/CAI
          BRONZE The Yellow Takeover - Schweppes +C - UM MENA     SILVER Hijacking the African Cup - Coca-Cola - FP7/CAI
          BRONZE You Can’t Fake Italian - NESCAFE Cappuccino Italiano -   BRONZE Bringing light to their favourite game - 7Up -
          Publicis Middle East                                    Impact BBDO Dubai & OMD Dubai
          NON - FOOD FMCG                                         BRONZE The Talking Pack - Chiclets - J Walter Thompson Cairo
          GOLD The Dullest Ad in History for the Least Active Kids in History -
          OMO - FP7/DXB
          SILVER A Touch of Love - OMO - FP7/DXB
          BRONZE Tales of Tough - Panadol - Wunderman MENA






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