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IAAF W ORLD U18 REPORT
IAAF WU18 Championships 2017, and highlight the
innovative programmes that they developed to sup-
port athletes and share the universal values of the
athletics. e categories were divided into THREE (3)
• Public Institutions: ese are all institutions directly
involved with the Government.
• National Partners: These are institutions directly
involved with the Private Sector. Kenya Tourism Board
• National Suppliers: These are institutions directly
involved with Private Sector Deliverables
KYEB
Public Institutions:
• Media familiarization trips
• Branding all the terminals at the airport inbound
• Government of Kenya – Ministry Sports, Culture and
and outbound
the Arts (MOSCA)
• Media kitting
• Athletics Kenya - Organizing Member (OM)
• Participants giveaways
• Nairobi City County- Host City (HC)
• Kenyatta University – Athletes Village
• Sports Kenya
• Magical Kenya - (Kenya Tourist Board)
• Kenya Airport authority (KPA)
In Commercial, we were tasked to engage partners
from diff erent sectors to support the games.
KENYA YEARBO0K A YEARBO0K
KENY
Kenya Airports Authority
Deliverables:
EDITORIAL BOARDORIAL BOARD
EDIT
• Waived fees for branding and promotion at the
airport
• Administrative support at the airport
• Parking fee waiver
Nairobi City County • Announcements in the terminals about the IAAF
WU18 Championships
Deliverables:
• Waiver of advertising
• Provision of advertising boards and materials
• Promoting the event both through print radio,
and below the line advertising.
ACTIVITIES AND OCCURENCES DURING WORLD U18 CHAMPIONSHIPS | 207