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with complimenting technologies programming, and experience on capabilities. XR (extended
such as Big Data, AI, IoT, CRM, design. While there are creative Reality)/MR (Mixed Reality),
SCM, Blockchain etc. will drive agencies and technical solutioning evolving out of AR, holds the
exponential business values and companies who have jumped in to potential of creating a paradigm
fuel widespread adoption of VR & the foray of providing VR solutions, shift in how we display, manipulate
AR,” informs Yogen Rai, Director, Digital Rhombus Studios Yogen and trigger information intelligently
VR Experience Architect. Digital Rai, Director, VR Experience as per industry requirements &
Rhombus Studios is reputed to be Architect solutions. Digital Rhombus Studio
the next big name in the AR/VR operates on this canvas and is
industry – a company that not only Despite the failure that the already credited with painting
constitutes technical superiority but first Virtual Reality prototype, a few colorful strokes into it. In
also creative excellence delivering Sensorama encountered, the neo the past 18 months of operations,
solutions across multiple devices Virtual Reality boom is widely DRS has already produced
like the Microsoft HoloLens, HTC milestoned at about 2015 with multiple projects with varying
Vive, Oculus, Cardboard etc. A Facebook buying out the major levels of complexities– a proud
company focused on delivering Head Mounted Display (HMD) and successful achievement. “To
high-quality AR, VR& MR manufacturing company - Oculus. succeed, we consciously decided
content to enable its customers VR is a young technology and to stay focused on expanding
to revolutionize their businesses the industry, in its infancy. While our capabilities across multiple
through novel visualization the technology is extremely technologies with an eye on
techniques is what best defines promising, the industry, at large solutioning & deployable devices.
Digital Rhombus Studios. “We is in its teething phase challenged We are constantly creating and
are creators, in the way that the by an acute lack of ecosystem and identifying business use cases
audience lives within the world a prohibitive cost of entry into across multiple industry segments.
that we design &create for them. the business. Distribution of VR Strategically, we work with existing
We offer a plethora of world-class content is also challenged with and new partners both within India
media related and AR/VR/MR viewing HMD’s still being clunky and internationally, with partners
services,” says Samir. “Intrinsically, and expensive. But, because the in Europe, Canada and South East
the cornerstone of Digital Rhombus technology holds a lot of promise, Asia,” says Samir Basak, Director,
Studios is founded on passion the viewing device manufacturing Business Development & Sales.
– passion for Virtual Reality! industry is currently plush with
To be successful in providing investments resulting in a steady
Virtual Reality based solutions, it rise of a variety of HMD’s being
is essential to have a (pardon the released into the market at various
pun) 360º understanding of the price points based
creative and technical aspects
of imaging,

