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heads the business development the domestic markets and in In our industry where creativity
initiatives in the company. He markets such as the Middle and technology innovations go
plans and strategizes ‘go to market’ East, Europe, South East Asia. hand in hand, it is necessary
plans, structuring strategic alliances DRS has been self-funded by to have leadership skills that
and, ground sales initiatives. He the Directors and has led a self- identifies, hones and retains the
also plays a key evangelizing sustaining business journey. right talents, allows freedom
role for VR with clients and However, to enable future growth, of expressions through way
professional communities The expansion, R&D and IP creation of working and continuously
company functionality pivots on (IP creation is in development motivating the team to reach higher
the core value of ‘Commitment stage), we are contemplating on grounds. To beat the “founders
to innovation and excellence.’ It exploring various funding routes can’t scale” curse and to have a
endorses propagating the culture and options,” enlightens Samir. chance of creating a successful,
of supportive growth through team In the coming years, team Digital long-lasting company, we follow a
work by ensuring that employees Rhombus envisions establishing democratic and flat system in the
stay participative in the overall itself as a major brand on the organisation.” says Yogen.
success story of the company. global map. In order to do so,
“We involve our team in a lot of they are scaling up with the right “Our ideas and strategies revolve
discussions with customers over resources and expertise, building around delivering experiences of
daily calls. We have employed high a strong technology and business the highest quality to our customers
calibre resources for the function partner eco-system, focusing through a continuous process
and expertise they possess. What on geographic expansion and of technology adoption. We are
we ensure is smooth working of the marketing and brand building grateful to have customers who
team through proper co-ordination. activities. “As a company, we have supported us in the past and
Delivery of the best in terms of have always endeavoured to keep continue to do so in the future. We
quality content is deeply ingrained pushing the technology boundaries. have singularly focussed ourselves
in to the entire team,” says Yogen. In a short span of 18 months, we to serve the Enterprises and
have delivered multiple projects Organizations by enabling them to
Sky is the Limit entailing extensive research and adopt the latest in the offer,” says
Since inception, the growth Innovations. As an organization, Samir.
of Digital Rhombus has been we thrive on challenges! We are Unique Services & Solutions
meteoric. The revenues have happy and fortunate to have taken
multiplied two folds in the last baby steps in the correct direction,” The inherent strength of Digital
smiles Yogen.
six months compared to the Rhombus has been the ability to
achievement in the initial 9 Samir Basak, Director, Business constantly explore and deliver on
months. From being a 4 employee Development & Sales challenging projects encompassing
complex technology research, new
company to a 25 full-time concept designing, prototype
employee company, the success The Success Mantra
of Digital Rhombus can also be testing. This ingrained culture has
measured with the completion We follow a growth mantra of enabled the team to successfully
of 25+ projects. The company’s “Adopt, Adapt, Align & Deliver.” execute unique projects such as:
focus over the next two years is to To operate and grow in the fore-
create strong regional partnerships front, we adopt and adapt to new Collaborative VR Conferencing
across geo’s - Middle East, Europe, technology quickly. Considering for Enterprises,
North America and APAC. DRS the rapidity with which the - 3600 Stereoscopic VR,
is covered under the Startup India technology is progressing, we
initiative as well. “We have a have to always stay on top of it - Lightweight AR Navigation
strong culture of working with to align our solutions to amazing solution,
partners, consultants or individuals experiences & solutions delivery.
both in “We want to grow from founders - VR for Retail,
to long-term leaders. For that to - VR Interactive Architectural
happen, we need to stay grounded. Simulation,

