Page 5 - 2024 Nonprofit Industry Trends

3 INTEGRATING CORPORATE SUPPORT INTO BOARD SERVICE PROGRAMS: OFFERING RESOURCES AND TRAINING: 4

A CATALYST FOR TRANSFORMATIVE LEADERSHIP Success in board service hinges on providing employees with the necessary
resources and training. Companies can tailor these offerings based on
the target population and the team’s capacity. Hands-on placement for
high-level leaders and executives, accompanied by informative materials
outlining board roles, responsibilities, and risks, as well as insight into
the organization’s missions and cultures, will go a long way in developing
appropriate and meaningful board experiences. This comprehensive
approach ensures that employees are well-prepared for their board
service journey.
MATCHING GIFTS AND HOURS OF SERVICE:

To encourage more employees to participate in board service, companies
can consider matching gifts and hours of service. This reflects a
commitment to community impact while also addressing financial barriers
that may deter some employees. The article stresses the importance of
clearly outlining policies related to matching gifts and donations, setting
expectations for those interested in service.

MITIGATING RISKS AND ENSURING SUCCESS:

Companies also need to acknowledge the high stakes involved in board
A s corporations increasingly recognize the value of supporting service programs with an emphasis on evaluating associated risks and
developing strategies to mitigate them. This strategic approach ensures
employees in nonprofit board service, the contours of effective that both the company and board members navigate potential challenges
board service programs are taking shape. Such programs not only signify effectively.
a commitment to community engagement but also serve as catalysts for CONVEYING THE WEIGHT OF THE ROLE:
transformative leadership development. In a post-pandemic economy, volunteer engagement strategies must
Encouraging employees to grasp the responsibilities and time commitment be adaptable and purposeful. A successful board service program,
UNDERSTANDING THE COMMUNITY AND ITS NEEDS: associated with board service is crucial. Board service demands an with the right training and resources, can be a flagship initiative.
average of 8 to 10 hours per month, with typical terms lasting two to three Such programs empower employees to acquire new skills, accelerate
For a board service program to be impactful, companies must first years. It emphasizes the need to set clear expectations for employees, leadership development, and build resilient nonprofit partners, all while
understand the communities they aim to support. This involves learning making them aware of fiduciary responsibilities and the potential risks contributing to the company’s commitment to community impact. By
from nonprofit partners and community leaders, aligning the company’s involved. Board service is a collective effort requiring dedicated members embracing diverse volunteer opportunities, including nonprofit board
work with the identified needs of the community, and considering to collaboratively steer the organization toward its mission. service, companies can cultivate a culture of purpose that resonates with
power dynamics within partnerships. By centering feedback from these employees and fosters lasting community impact.
communities, companies can ensure that their board service programs
are relevant and responsive to the actual needs on the ground.

TANIA QUIGLEY, CPA
PARTNER
CERINI & ASSOCIATES, LLP