Page 8 - 2023 Nonprofit Industry Trends

FUNDRAISING STATISTICS WHAT DEVICES ARE DONORS USING TO GIVE?
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TOP CAUSES INSPIRING DONATIONS M O NTH LY G IVIN G S TA TI S TI CS
MONTHLY GIVING STATISTICS

60% of donors gave to new causes in response $52

or individual, such as a relevant event in the news

2.3%
47.5%
50.1%
%
80
80% 5 0 .1 % 47.5 % 2 . 3%
2. Climate change & 9 5%
& 95%
Desktopp M obi l e P h o n Ta bl e t
De
to
Mobile Phonee
Tablet
k
s
4. Disability rights The average recurring donor will give 42% more in one
more
42
i
%
n one
ll
wi
e
giv
erage r
ecurring
h
e av
ono
r
T
d
year
year
WHEN DONORS ARE GIVING
CHARITABLE GIVING STATISTICS
CONTRIBUTIONS BY SOURCE SUN 10.3%
DONOR BREAKDOWN
67% Individuals MON 14.6%
1 in 10 people making above $125,000 do not give. TUE 18.2%
65 US. Increased from 2016 when it was 62 60.7% Female WED 14.5%
is the average donor age in the
39.3% Male
$813 is the average amount donor 9% Bequests THU 15.6%
contributes annually, a 10%
increase from the prior year
Charitable giving experienced a 5.6% increase in FRI 16.6%
online fundraising in the past 12 months ending in
September 2022 compared to the previous 12 SAT 10.2%
months ending September 2021. Based on 2021