Page 6 - NHBRC Flipbook
P. 6

CITY PRESS, 30 OCTOBER 2016

opportunity index

KwaZulu-Natal Gibs delegates (from left): Nandi Sithole of NM Mhlungu Enterprise cc, Thomakazi Sigaba of Sanelly Trading and Projects cc, Bonisiwe Hadebe of Innob Trading cc, Zanele Mjadu of Khazimula Investments cc, Dipuo

Gqola of Wahlumaa Trading Enterprise, Lyn Govender of Al Hardware, Nonhlanhla Sotyato of Gesikazi Global (Pty) Ltd, Siyabonga Majozi of Hygiene Lab, Rogini James of Bulldog Construction, Manono Zulu of Lamosat (Pty) Ltd,

Gonapushni Naidoo of Delfos Aluminium Wholesalers and Dolly Tembe of Sakhisizwe Development Training and Contractors                                                                PHOTO: EUGENE GODDARD

Creating a road
map for success

 Drawing up a business plan is one of the most vital functions any entrepreneur performs,
      but a surprising number of delegates on the National Home Builders’ Registration

Council’s Empowerment Programme, currently running at the Gordon Institute of Business
    Science, have not prioritised it. According to women in the construction industry from
              KwaZulu-Natal, that is about to change, writes Sue Grant-Marshall

            A                                                 SELF-EMPOWERED                                                                                                           Bonisiwe Hadebe of Innob Trading cc in Vryheid has
         project                                              “I’ve learnt that I         “ “I’ve learnt the importance I’ve learnt a great deal                                    done projects ranging from building a piggery for 10
     in partnership                                               must look at            of knowing your               through the Gibs-NHBRC                                      sows with the department of agriculture in Nkandla to
        with the                                              different trends and                                                                                                  erecting fencing worth more than R1.5 million in
                                                                patterns in the           customers’ needs, wants training programme, and                                           Nongoma.
   NHBRC
                                                              construction field          and fears to provide a        the business plan                                              “I’ve worked with the department of arts and culture,
Forthright Dipuo Gqola of Wahlumaa                                                                                                                                                  and most recently I did some work for Parliament,”
                  Trading Enterprise in La Lucia, Durban,     Bonisiwe Hadebe             proper service                session nailed it all                                       Hadebe says.
                  says she only realised the importance of a
                  business plan after she attended the                                    Dolly Tembe                   Zanele Mjadu                                                   Now she plans “to target sectors such as Transnet,
                  business modelling course at the Gordon                                                                                                                           Eskom and mines. I’ve learnt that I must look at
                  Institute of Business Science (Gibs).       “I’ve learnt to write a     “I used to think a            “I went back to my                                          different trends and patterns in the construction field.”
   “I used to think a business plan was a waste of
money and time. And both of those are in short supply         business plan myself. I no  business plan was a           staff afterwards and got                                       Mzobe compares a business plan with a business
for most of us entrepreneurs,” she says.                       longer have to rely on     waste of money and             them more involved                                         model by explaining that the latter “makes you examine
                                                                   consultants. I am                                       in the business. I                                       every aspect of your business, such as internal
   Now, after the Gibs course, Gqola has changed her            empowered to write          time. And both of           understand now that I                                       processes and different revenue streams. A plan is a
mind completely about drawing up a plan because “it is              about my own            those are in short           cannot do it alone. I                                      strategic document. It’s your road map from today to
like your bible and guides you in managing your                    business myself        supply for most of us           need their support                                        tomorrow. You need to plan how to raise money, how
business”.                                                                                                                                                                          to tailor the plan if you want a partner in your business
                                                                                              entrepreneurs                                                                         and so on.”
   Nokwazi Mzobe, a part-time lecturer at Gibs who has
her own business, Matoyana Business Solutions, says: “I       Nonhlanhla Sotyato          Dipuo Gqola                   Siyabonga Majozi                                               Mzobe asks her delegates why a banker would ask for
do more than show National Home Builders’                                                                                                                                           a business plan and what an investor would look for.
Registration Council [NHBRC] delegates how to draw up         plan session nailed it all.”                              that to provide a proper service, it is vital to know your
a business plan. We also do business modelling in our            A decade ago, she resigned as principal of a high      customers’ needs, wants and fears.”                            “I suggest that they need to view themselves as
workshops, which takes them through every element,                                                                                                                                  investors in their own businesses. They view themselves
step by step, of running a business. The basic question       school in Melmoth to venture into construction. Now          The NHBRC workshop was an eye-opener for many of         as owners only – but regarding yourself as an investor
they need to ask is: ‘Am I solving a client’s problem, am     she wants to improve her grading to attract corporate     the delegates, and certainly for Nandi Sithole of NM        certainly changes your mind-set.”
I meeting a need?’”                                           clients who are building shopping malls and glass         Mhlungu Enterprise cc in Pinetown.
                                                              offices.                                                                                                                 She illustrates her point by explaining that if you give
   Most of the delegates work for government, “but I get                                                                   “I thought that a company only needed a business         a child R50, “you want to know how they intend to
them to break that down. Is it a state-owned enterprise          “I also want to build boreholes and dams to alleviate  plan when it required funding. But what I’ve learnt         spend it. You don’t just give it to them.”
or a government department or a municipality? They            South Africa’s water shortage,” she says.                 from the workshop is that we need to keep on revisiting
need to pull the characteristics together so they can                                                                   the business plan, particularly if we are not achieving        The same applies to investors, who look for your
create a picture of their customer,” says Mzobe.                 Thanks to the Gibs course, Dolly Tembe of Sakhisizwe   our goals. Then we need to check the plan and maybe         experience in your line of business, what opportunities
                                                              Development Training and Contractors in Mtubatuba is      change it,” says Sithole.                                   are available, the size of your potential market, and if
   “If it’s a municipality, for example, you need to          going to change the way she has done her business                                                                     you know and understand your customers.
segment it. Is it urban or rural? Their needs are             plans for the past 20 years.                                 Mzobe was thrilled with the feedback she received
different. You can’t compare Joburg to Ixopo.”                                                                          from the NHBRC delegates.                                      “They will also want to know if you have managed a
                                                                 “I’ve been to workshops and courses for two decades,                                                               business before and, if so, if you have the capacity to
   Entrepreneurs need to work out how to reach                but I’ve never come across a facilitator as dynamic and      “I urge them to review their plans every six months      do the work in your current business. Do you have the
government, “which is extremely compliance driven, so         energetic as Nokwazi Mzobe,” says Tembe. “I’ve learnt     or on a quarterly basis.”                                   right skills for it and some sort of funding so that you
marketing yourself to it is different from doing so in the                                                                                                                          can cover its operational costs?”
private sector”.
                                                                                                                                                                                       A business needs realistic financials and an investor
   Zanele Mjadu of Khazimula Investments cc in                                                                                                                                      will want to know “how much he will get out of it and,
Richards Bay says: “I’ve learnt a great deal through                                                                                                                                when he exits, what will his percentage take be”.
the Gibs-NHBRC training programme, and the business
                                                                                                                                                                                       Mzobe also talks about the “five C’s of credit:
                                                                                                                                                                                    character, capacity, capital, conditions and collateral”.

                                                                                                                                                                                       Siyabonga Majozi of Hygiene Lab in La Lucia, Durban,
                                                                                                                                                                                    found the course helpful “because it made me re-
                                                                                                                                                                                    examine why I started my business. It showed me that
                                                                                                                                                                                    I’ve not been doing this the right way.”

                                                                                                                                                                                       It also, she says, highlighted her weaknesses and
                                                                                                                                                                                    strengths.

                                                                                                                                                                                       “I went back to my staff afterwards and got them
                                                                                                                                                                                    more involved in the business. I understand now that I
                                                                                                                                                                                    cannot do it alone. I need their support.”

                                                                                                                                                                                       Nonhlanhla Sotyato of Gesikazi Global (Pty) Ltd in
                                                                                                                                                                                    Westville, Durban, says the most important thing she
                                                                                                                                                                                    has learnt “is identifying my point of difference. I had
                                                                                                                                                                                    always struggled to work out what sets me apart. Best
                                                                                                                                                                                    of all, I’ve learnt to write a business plan myself and I
                                                                                                                                                                                    no longer have to rely on consultants.”
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