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26  SCIENTIFIC INVESTIGATION

                             would doubtless increase the generalizability of the results, would also increase
                             the costs of research. Most applied research is generally confined to research
                             within the particular organization where the problem arises, and the results, at
                             best, are generalizable only to other identical situations and settings. Though
                             such limited applicability does not necessarily decrease its scientific value (sub-
                             ject to proper research), its generalizability is restricted.


            Parsimony
                             Simplicity in explaining the phenomena or problems that occur, and in generat-
                             ing solutions for the problems, is always preferred to complex research frame-
                             works that consider an unmanageable number of factors. For instance, if two or
                             three specific variables in the work situation are identified, which when changed
                             would raise the organizational commitment of the employees by 45%, that would
                             be more useful and valuable to the manager than if it were recommended that
                             he should change 10 different variables to increase organizational commitment
                             by 48%. Such an unmanageable number of variables might well be totally
                             beyond the manager’s control to change. Therefore, the achievement of a mean-
                             ingful and parsimonious, rather than an elaborate and cumbersome, model for
                             problem solution becomes a critical issue in research.
                               Economy in research models is achieved when we can build into our research
                             framework a lesser number of variables that would explain the variance far more
                             efficiently than a complex set of variables that would only marginally add to the
                             variance explained. Parsimony can be introduced with a good understanding of
                             the problem and the important factors that influence it. Such a good conceptual
                             theoretical model can be realized through unstructured and structured interviews
                             with the concerned people, and a thorough literature review of the previous
                             research work in the particular problem area.
                               In sum, scientific research encompasses the eight criteria just discussed. These
                             are discussed in more detail later in this book. At this point, a question that might
                             be asked is why a scientific approach is necessary for investigations when sys-
                             tematic research by simply collecting and analyzing data would produce results
                             that can be applied to solve the problem. The reason for following a scientific
                             method is that the results will be less prone to errors and more confidence can
                             be placed in the findings because of the greater rigor in application of the design
                             details. This also increases the replicability and generalizability of the findings.


            SOME OBSTACLES TO CONDUCTING SCIENTIFIC RESEARCH
            IN THE MANAGEMENT AREA

                             In the management and behavioral areas, it is not always possible to conduct
                             investigations that are 100% scientific, in the sense that, unlike in the physical sci-
                             ences, the results obtained will not be exact and error-free. This is primarily
                             because of difficulties likely to be encountered in the measurement and collection
                             of data in the subjective areas of feelings, emotions, attitudes, and perceptions.
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