Page 11 - THEi Student Applied Research Presentations 2025
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BA (Hons) in Hotel Operations Management 62
The Impact of Hotel ESG on Brand Image and Customer Loyalty: A Case Study of Marriott Hotel ……
WANG Xiao Jing 62
How Do Brand Image and Service Quality Affect Customer Loyalty in the Hong Kong Hotel Industry?
A Case Study of Rosewood Hong Kong …… YAU Yue 63
旅遊短視頻內容的娛樂性和信息性對旅行意向的影響機制研究——以香港旅遊發展局官方抖
音號為例 …… 鄧憲峰 64
探究年輕人參與中醫旅遊的動機及體驗價值 …… 洪千 65
《黑神話：悟空》遊戲中的文化再現與旅遊形象建構：以山西旅遊目的地為例 …… 黃河清 66
AI 使用對酒店服務人員職業滿意度影響研究：職業不安全感視角 …… 黎志翀 67
關於秋果酒店用戶畫像的研究 …… 唐玉軍 68
孩子在家庭旅遊中的參與：一場關於父母旅遊體驗與福祉的質性探究 …… 王緒舉 69
酒店服務人員針對情緒的成長型思維對工作滿意度影響研究：情緒勞動視角 …… 趙燕 70
基於SOR理論KOL直播帶貨對Z世代消費者購買意願的影響 …… 趙子尹 71
線上評論視角下的顧客滿意度影響因素探討：以合肥洲際酒店為例 …… 祝玉潔 72
BA (Hons) in Public Relations and International Events Management 73
Sustainable Governance of Traditional Festivals and Events: A Case Study of Cheung Chau Bun Festival
in Hong Kong …… CHEN Xiangling 73
The Hedonic Well-being of Events: Evidence from Hong Kong …… CHEUNG Lok Hin Bryan 74
抖音電商主播及視頻與消費者停留的關係 …… 劉哲 75
直播電商產品問題危機場景下傳統公關策略的適用性研究 …… 譚培笙 76
Department of Sport and Recreation 77
BSocSc (Hons) in Sports and Recreation Management 78
The Study of Joint Kinematics and Kinetics in Single-leg Drop Landing with and without Dual-tasking and
Ankle Tape Applied …… CHEUNG Gillian 78
The Effects of Foam Roller Density on Flexibility Enhancement and Muscle Characteristics on the
Quadricep and Calf Muscles …… KAUR Gurkeerat 79
The Effect of Listening to Music of Different Beats on Sport Performance …… LAM Hiu Tung 80
Comparative Analysis of the Effects of Ginger Almond Oil and Traditional Olive Oil on Muscle Elasticity
and Stiffness During a Short Sports Massage Session …… LAU Chit Leung, Elvis 81
Service Quality and Customer Satisfaction at Leisure and Cultural Services Department’s Sports and
Recreation Facilities …… LEUNG Chun Fai 82
Effect of Mental Fatigue on Inter-Set Bench Press Performance …… MOK Siu Yau Franklin 83
Identifying Key Service Quality Factors Influencing Customer Satisfaction in LCSD Fitness Room
Facilities in Hong Kong …… NG Ka Fai 84
Service Quality and Customer Satisfaction in the Leisure and Cultural Services Department Sport
Facilities …… WONG Hiram 85
Author Index 86
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