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New Freemen
Michael Bugsgang David Elmer Michael Gbadebo
Mike has spent over 30 years in David worked for Unilever in the UK Michael has spent 25 plus years in
travel, tourism and leisure marketing. for 20 years in Marketing and was digital marketing and information
A Fellow of the Tourism Society, he is responsible, among other things, for technology, working with
also a Fellow of the Institute of Travel developing Magnum Ice Cream. He organisations around the world. He
and Tourism and a Fellow of the has just returned home to England, has been running his own digital
Chartered Institute of Marketing (Past having spent the last 20 years marketing/web development
Chairman of its Travel Industry leading the Latin American business agency and IT consultancy/support
Group). He held senior marketing of Del Monte Foods. He still likes to companies for 13 years and retains
positions at the London Tourist Board, say “Yes” and is currently developing an interest in politics and motorsport.
Ladbroke and Hilton International a portfolio of Non Executive Director
Hotels before starting his own and consulting roles. His interests
communications consultancy include wine, tennis, and underwater
business. Mike enjoys reading, photography.
swimming and football (spectating!)
Dr Kenneth Le Meunier-Fitzhugh
Ken has spent 35 years in sales and
marketing, working for Thorn/EMI and
Charles Kelly
Yamaha, starting as an Export Sales
-HIIUH\ +DOOLZHOO Charles Kelly has enjoyed a long and Representative and rising to
Jeff’s background is in marketing and successful career in marketing, Divisional Head. For the last 12 years
FRPPHUFLDO UROHV ZLWK EOXH FKLS leading several international he has been working in academia,
companies such as Mars and Colgate, EXVLQHVVHV DQG VWDUW XS YHQWXUHV DW teaching sales and marketing, and is
followed by CEO / MD positions with director and CEO level. He is a serving currently at the University of East
major food businesses such as Fox’s Councillor and past mayor and has Anglia. He has published on
Biscuits/ Northern Foods, First Milk, and written two books and thousands of Marketing and Sales with Oxford
Bernard Matthews. He now has a articles and blogs. Charles’s interests University Press.
Chair and a Non Executive Director include writing, travel, politics and Nicola Wordsworth
portfolio in both private (Cafedirect, supporting charities such as his local
Natures Menu, Airport Coordination Rotary Club. Nicola has spent over 25 years in
Ltd) and public sector (Transport branding and marketing, managing/
Focus) organisations. He also chairs owning agencies. She is now a brand
independent Consumer Challenge consultant working within the food
Boards established by the relevant retail sector and, at the opposite end
regulator to scrutinise the consumer of the scale, placemaking/
engagement of Heathrow Airport Ltd, ZD\ÀQGLQJ IRU WKH EXLOW HQYLURQPHQW
and Anglian Water. Jeff is a Governor She works with the likes of the British
of the University of Northampton, and Library, City of London, Wedgwood
a former board member of the Food and Kellogg’s, and sits as a judge on
Standards Agency. the prestigious Quality Food Awards.
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