Page 17 - MeetMarkCampbell

The Home Buyer Profile
Continued

Today’s consumers approach When selling your home our
home buying differently. They marketing will be targeted to
are well researched, tech-savvy maximize the key features buyers
and keep both immediate and are looking for through the most
extended family top-of-mind expansive and effective media
when purchasing a home. It is channels possible. We also focus
common for multiple generations on responding quickly and
to live under one roof and many thoroughly to their inquiries
prefer move-in ready homes. in order to capitalize on their
In addition, many buyers have interest. Understanding the
already adjusted their lifestyles preferences of today’s buyer and
to simpler means and are energy how they want to be serviced is
conscious. one of the effective ways we sell
your home.

Primary Factors for Younger Generation Buyers Primary Factors for Older Generation Buyers

Convenience
Affordability
to friends and
family
Landscaping
for energy
Convenience conservation
to jobs

Quality of the
neighborhood

Commuting
Costs Convenience
to health
Environmentally facilities
friendly
community
features

EACH OFFICE IS INDEPENDENTLY OWNED AND OPERATED.