Page 4 - SC2 example
P. 4
STOKKESTOKKE 4
PERFECT STORE STANDARDS
SALES CYCLE AND SELLING STEPS STOKKE PERFECT STORE STOKKE CONCEPT DEFINITIOS
PAGE 6 SALES CYCLE FOCUS PAGE 9 STOKKE PERFECT STORE PAGE 23 SHOP IN SHOP
AREAS DEFINITIONS
PAGE 24 DEPARTMENT STORES
PAGE 7 STOKKE SELLING STEPS PAGE 12 DEFINED COMPETITORS
PAGE 25 CATEGORY AREA
PAGE 13 PERFECT STORE –
MINIMUM SPACE
REQUIREMENTS
PAGE 26 BRANDED AREA
PAGE 14 CONCEPT COMMUNICATION
PAGE 17 HOW TO CALCULATE SPACE
