Page 9 - SC2 example
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STOKKESTOKKE                                                                    9






                                                     STOKKE PERFECT STORE


                                                                          DEFINITIONS







                                                   Perfect Store – General: The following 4 Questions are general Questions.




                 Perfect Store Area              Definition

                                                 Brand Catalogues or consumer guide must be available for
                 1. Catalogues                   a consumer to take away / look at (if printed for that
                                                 country), A+B stores only

                                                 Window implemented according to newest window
                 2. Window implemented
                                                 campaign/standards
                                                                                                                            To be ”ticked” manually
                                                 All products are present in store according to the
                 3. Full Assortment                                                                                         in the visit report
                                                 full regional assortment
                                                                                                                            Automatically updated
                                                 At least one contact person must have qualified on all
                 4. Ambassador                                                                                              based on ambassador
                                                 ambassador parameters as per next slide
                                                                                                                            status
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