Page 78 - SC2 example
P. 78

STOKKESTOKKE                                                                   78






                                                          STOKKE PRAMPACK                                    T M
                                                                              ®

                                                MERCHANDISING & DISPLAY PRINCIPLES




                       ®
           The Stokke PramPack™ exhibition should be independent to the Stokke Stroller exhibition:
           • In stroller section
           • In travel-product section
           • On an accessory gondola
           • On the news podia



           • Utilising the retailer’s display solutions:
           • Wall
           • Column
           • Floor / free standing





           ✓ Show the product in use - preferably with a stroller packed inside, to make it is easy for the consumer to understand the PramPack
              concept.




               PAGE 13 - Part of ‘Perfect Store Standards - Minimum Space Requirements’
















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                                                                                                                                       STOKKE PRAMPACK™
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