Page 31 - Standard Bank KZN Top Business Women 2021
P. 31

I am dedicated to providing great service to my clients. I have really found


            that I can do this best by getting a holistic view of the business I am assisting.








          Partner Cox Yeats Attorneys                    Cox Yeats and I continue to work with them today – with   Laura also attributes these skills to her ability to provide
                                                         one team member being Cox  Yeats’s newly appointed
                                                                                                         effective legal services.  “I am dedicated to providing
                                                         Managing Partner, Andrew Clark. Not only are they
                  aura Kelly (nee Maitre) is a partner at Cox Yeats                                      great service to my clients and I have really found
                                                         both exceptionally talented lawyers who practice with
                  Attorneys, a leading boutique commercial law                                           that I can do this best by getting a holistic view of the
                                                         complete integrity, they are also fantastic people who I
                  firm.  Cox Yeats,  which  is  head-officed  in                                         business I am assisting, especially where I am helping an
                                                         thoroughly enjoy working with. They really have played a
         LDurban  and  has  recently  opened  offices  in                                                organisation with its commercial work or engaging with
                                                         fundamental role in where I am today.”
          Johannesburg, has been voted the top medium sized law                                          its stakeholders. I really strive to ensure that the services
          firm in South Africa for the past two years.   When speaking about practising as a female in law, Laura     I’m providing to them are given in such a way that they
                                                         expressed that it does come with its challenges. “You can   can operate as effectively as possible.”
          Laura’s practice  is focused  primarily  on insurance,
                                                         be underestimated and not taken seriously based purely
          commercial and international trade law – with a specific                                       Maintain balance
                                                         on your gender. It’s frustrating and it shouldn’t still be
          focus on petroleum law. She represents various local
                                                         something  which  happens.  However,  you  just  have  to   When speaking further about her personal attributes
          and global organisations, including the world’s leading
                                                         stand up for yourself and treat it as an opportunity to   and the way in which she assists her clients, Laura
          independent petroleum storage provider in respect of its
                                                         prove them wrong,” she explained.               commented on her strong interpersonal skills and her
          southern African operations.
                                                                                                         commitment to her job.  “Our work doesn’t just take
                                                         With regards to personal hurdles, Laura remarked that
          Laura grew up in Durban and studied at the University                                          place in our office behind our desks, you are required
                                                         she has had a lot of support in her professional journey
          of Cape  Town where she majored in both  law and                                               to step in and act as your client’s representative during
                                                         and that her main hurdle has been managing stress.
          creative writing. Following the completion of her studies,                                     negotiations or general engagements. I am very
                                                         “This isn’t a topic that people generally feel comfortable
          she joined Cox Yeats in 2014, where she did her articles,                                      comfortable with public speaking and like to believe
                                                         talking about, but I think it is something most people
          became an associate in 2016 and was appointed a partner
                                                         in life have to deal with at one stage or another and I   that I am good at fostering relationships with people.
          in 2019 at the age of 27.
                                                         don’t think people should be shy to speak about stress.   However, what really is key for your client is the ability
          In commenting on her journey, Laura says, “In terms   You just have to ensure that you put yourself in the best   to be readily available and responsive.  We live in an
          of inspiration and how I got to where I am today, it   possible position to manage it, especially if you work in   extremely fast-paced world and clients expect no less
          obviously comes down to a lot of hard work, but my   a challenging job, through exercise, eating healthily and   when it comes to service delivery. It’s also important to
          family, who are incredibly supportive, and the team that   taking time away from work when you can.”    identify those times when your client needs you to be
          I work with at Cox Yeats have also played a fundamental                                        available 24/7. While maintaining balance is extremely
                                                         Continue learning
          role. My parents brought me up to believe that I could                                         important, this doesn’t mean that there won’t be times
          do anything in life but also to be resilient. As law can   Reflecting on her goals, Laura says that from a short-  when this level of effort is required of you.”
          be a demanding career, and a tough environment to   term perspective, law is an evolving, dynamic sector
                                                                                                         Laura absolutely loves dogs, and her dream would be
          work in, the self-belief which they instilled in me has   that is always changing. As such she intends to
                                                                                                         to start a dog sanctuary one day. “I was actually going
          certainly helped me progress professionally.   continue learning in order to both explore new areas
                                                                                                         to become a vet, but unfortunately my allergies towards
                                                         of law and to develop her expertise within the practice
          Regarding my team, our model at Cox Yeats is that we                                           certain animals meant that this wasn’t practical and so I
                                                         areas that she enjoys.
          work closely and in very small teams. This is aimed at                                         chose law,” she commented.
          fostering collaboration and ensuring the best outcome   From a long-term perspective, Laura enjoys not only
                                                                                                         In conclusion, the advice that Laura would give to
          for our clients and the model has proven to be incredibly   dealing with an organisation’s legal requirements, but
                                                                                                         a young woman following in her path, is to not take
          successful. However, this, coupled with the long working   she has a strong business acumen and provides strategic
                                                                                                         herself too seriously, to remember what is important in
          hours, means that you spend a large amount of time with   and operational support for her clients wherever she
                                                                                                         life and to strive to maintain balance. “Work hard but
          your team members. Whilst we have since grown, there   can. Consequently, she would like to find further ways
          were three professionals in our team when I started at   of using these skills, whilst continuing her legal career.   take the time to do the things that you love.”


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