Page 14 - CL Case Structure
P. 14
Case & Solution Structures
A business case does not have to be a written document. It
could be in the form of a verbal message, but the structure
and the content is, nevertheless, the same as if it were
written up.
We all present and hear business cases all the time, with our
children, parents, significant others, friends, and colleagues.
The following represents what a case is and what its
structure tends to or tries to generate as a solution
framework.
Structure
Executive Summary
Always written last, the Executive Summary presents the
essence of the business case, in a condensed format.
Objectives
Describes why this case has come about