Page 2 - graphic standards Demo
P. 2
CONTENTS
Introduction
The History of Our Image
Heraldic Crest
Primary Corporate Image
Version A – Primary Logo
Secondary Logos
Reverse Applications
Special Use – Graphic
Corporate Image Colours
Incorrect Uses of the Corporate Image
Primary and Secondary Typefaces
Corporate/
Department Identification
Business cards Envelopes
Related Agencies – Secondary Logos
Letterhead
Departmental and Divisional Signatures
TheHeraldicCrestorCoatofArms Faxes,MemosandPressReleases Report Covers
Newspaper Advertising Formats Public Notice Headings
Signage
Vehicle Identification Work and Sportswear
Style Guide
RoleofCorporateCommunications Role of Corporate Publishing
Basic Principles and Considerations When Designing a Brochure
1 2 2 3 3 4 5 5 6
7 8, 9
10 11, 12 13
14
15, 16
17
18
19
20
21
22
23
24
25
26 26
27
Designing Communications Materials with the Needs of People with Disabilities in Mind 28
Website Guidelines 31 HowtoRequesttheRegionalLogo 34 File Format Primer 35
