Page 9 - TEST Project Roadmap

analysis, list development and management, prospecting, A-B testing, merchandising,
lifetime value measurement, etc.
 Publishing of trade magazine, overall design and marketing strategy for B-to-B, editorial
content.
 Marketing and merchandising experience in developing and building the corporate brand
and private label in-house product brands’ and their positioning in the market.
 Sales leadership and sales development experience that is applicable to B-to-B industrial
consumables.
 Understands Financial Statements and how to use financial metrics to improve, manage and
monitor the business.
 Product development, product improvement and R&D experience and mindset. Innovation
as part of the growth strategy.
 Tuck-in acquisition(s) once management team is built out and organic growth strategy is in
place and performing.
 Ability to lead the organization through the selection, implementation and long term
management of a modern, widely used ERP solution with world class e-commerce
functionality
 Experience managing Asian sourcing and supply chain and strategic purchasing initiatives.

QUALIFICATIONS/SKILLS REQUIRED

 Twenty plus years of overall experience, including relevant experience leading a middle-
market CP/packaging company where one can demonstrate a track record of success in
developing strategies that led to double digit sales/profit growth and
identifying/penetrating CP customers/channels.

 A person with entrepreneurial instincts who possesses strategic thinking abilities that uses
imagination and foresight to conceptualize new business opportunities in a changing
market.
 Strategic thinker and leader who, while comfortable in the trenches, maintains a long term
perspective and steadily stays the course.
 A solid overall general management executive who understands all facets of business but
whose core background and strengths are in operations and/or sales and marketing.

 Excellent communicator, who genuinely respects every level of employee and that person’s
ability to contribute to the company’s performance. A humble leader who invites and
listens to input from the entire team.
 Creative problem solver who influences others to think differently, raises the bar, and
considers alternative solutions; while being knowledgeable about the path the Company
followed to its position today.

Page 3 Opportunity Profile