Page 6 - BBA SYLLABUS June-2015

BUSINESS COMMUNICATION (BBA12)
I SEMESTER (MAJOR)

PART – A
1) Define communication
2) Define ethics
3) Explain advice?
4) Explain internal communication?
5) Explain warning?
6) Explain formal communication?
7) Explain informal communication?
8) Explain upward communication?
9) Explain horizontal communication?
10) Explain grapevine?
11) Why planning is necessary?
12) Explain the need for business letters?
13) Explain lay-out?
14) Explain direct-request message?
15) Explain goodwill?
16) Explain order?
17) Explain inquiry?
18) Explain collection letter?
19) Explain circular letter?
20) Explain sales letter?
21) Explain formal report?
22) Explain informal report?
23) Explain special report?
24) Explain proposal?
25) Explain solicited proposal?
PART – B
1) Explain the characteristics of communication?
2) Explain the process of communication?

3) What are the common ethical pitfalls in communication?
4) Explain informal or grapevine communication?
5) Explain horizontal communication?
6) Explain on diagonal communication?
7) What are the various kinds of business letters?

8) Elaborate on direct approach in organization?
9) What are the six steps involved in planning process?
10) Explain the hints for drafting application letter?
11) Why circular is needed for organization?

12) Write an order letter to the manager of Timber Company for the supply of timber to
your concern?
13) What are the various types of business report?
14) Explain the different stages of presentation skills?
15) Explain on unsolicited proposals?