Page 40 - IRG 2017

 Should the Consultant be unable to reach a lead, or the lead is no longer interested, the Consultant should note detailed
information in the Notes tab of the contact before closing the lead. Please note that the Decline button on the COO is for
corporate use only.
 Should the Consultant happen to encounter a potential Consultant lead who is currently working with another Active Pure
Romance Consultant, she must notify the Consultant Relations Department immediately.
 Recipients of opportunity leads may not pass leads onto members of their downline or other Consultants.
 Should the Consultant not be able to service a lead within the required time frame, she must contact the Consultant
Relations Department to have the lead reassigned.
 Failure to meet these requirements will result in the Consultant losing opportunity lead eligibility for the remainder of the
month and the following month.
Opportunity Survey:
 Failure to respond to more than one survey will result in being removed from the lead list for the remainder of the month
and following month.
 If difficulties are experienced during completion of the survey the Consultant must contact the corporate office within 24
hours.

11. MARKETING

11.1 Use of the Pure Romance Name
Consultants must state “Pure Romance by (insert name)” when advertising and promoting their business. When using Pure Romance’s
name, you may also state your name followed by “Independent Consultant” (or appropriate level) for Pure Romance. You cannot
represent yourself as an employee or agent of Pure Romance. To customize your Pure Romance logo, use the Logo Generator located
on the Consultant Online Office.

11.2 Use of Pure Romance Logos, Copyright, and Trademarks
 The Pure Romance name, various trademarks and logos have been registered in the United States. The catalog, invitations,
newsletters, opportunity material, website material or anything developed by the company or bearing the copyright symbol
©, trademark symbol ™, or Pure Romance logo or heart icon is not to be used in print, electronic media, or any other media
without prior written permission from the Pure Romance corporate office.
 Consultants are prohibited from using the Pure Romance logo or heart icon to advertise or promote their business in
conjunction with any other personal business unless the Pure Romance corporate office approves it.
 Pure Romance will only allow the use of its marks, designs, or symbols, or any derivatives thereof, solely for use by a
Consultant in the furtherance or operation of her Pure Romance business. Pure Romance will not allow the use of its marks,
designs, or symbols, or any derivatives thereof, by any person, including Pure Romance Consultants, in any manner without
prior, written permission.
 The content of all corporately‐sponsored events is copyrighted material. Consultants may not produce for sale or
distribution any recorded Company events and speeches without written permission from Pure Romance, nor may
Consultants reproduce for sale or for personal use any recordings of corporately‐produced audio or video presentations.

11.3 Corporate‐Approved Business Supplies and Vendors
 Consultants are required to purchase Business Supplies including business cards, catalogs, name badges, order forms,
branded apparel, brochures, etc. directly from Pure Romance or a corporate‐approved vendor.
 Products or services using the Pure Romance logo are allowed on a by‐permission basis. The developer of these products or
services may be required to pay a licensing fee, a percentage of profits, or some other remuneration for the benefit of using
the Pure Romance name to promote a separate business.
 Consultants cannot make their own clothing or promotional items (buttons, pins, etc.) with a Pure Romance logo without
corporate approval. Promotional items with the Pure Romance logo are available through the Consultant Online Office and

Pure Romance 2017 Incentive Requirements Guide 40