Page 34 - Burnham Sales Optimization Blueprint 2018-2019
P. 34
BUILDING YOUR
“Be yourself because everyone else is
already taken.”
-Oscar Wilde
Discussion: What makes up a Personal Brand?
Your personal brand shows the world who you
are. Refining your personal brand allows you
to exmine your unique abilities, style, and
talents creating a consistent message internally
and externally. The key to building a strong
personal brand is authenticity. We all have
to adapt and be flexible in personal and
professional situations but understanding
your authentic personal brand and guiding
principles is crucial to attracting and retaining
ideal clients and building strong relationships.
PERSONAL BRAND STATEMENT:
I am
34 APRIL 2019