Page 44 - Bullion World Issue 1 May 2021

Bullion W orld Issue 01
Bullion World | Issue 01 | May 2021

THE SILVER

PROMOTION

SERVICE

PARTICIPATION
REQUIREMENTS FOR
PARTICIPATION IN THE
SAVOR SILVER
PROGRAM (US)

Jewlery Designers and or brands that design /
offer silver jewelry
Participation Classifications: There will be
three classifications of Participation: (1)
The Silver Promotion Service (SPS) was formed in 2008 by the Designers of Distinction and (2) SilverMark
Washington, D.C. based Silver Institute. The SPS Mission is to Partners and (3) Silver Style Partners.
enhance the image of and stimulate demand for silver jewelry in key Applicants must satisfy the Program Director
international markets. and the Business Development Director
that their interest is fully consistent with the
The SPS selects silver designers and brands to participate in the Savor purpose of the Silver Promotion Service and
Silver program. This multi-tiered program provides participants with Savor Silver Program.
a wide range of benefits. Designers and brands that are chosen to
participate have access to programs based on their classification in Applicants will need to meet the following
the program. qualifications for consideration in the program:
• The brand/designer must have
The “International Designer of Distinction” designation represents distribution in the U.S. for a minimum of
designer brands that offer unique design and the utmost in quality, each 2 years
representing their country’s best silver jewelry offerings. • At least 50% of the applicant’s
The “International Designer of Distinction program offers participants collections/ designs must in silver
the following benefits: • Designs must be made from sterling silver
• The inclusion in a press release announcing their selection. and not plated silver or vermeil
• For the brand/designer to be showcased on www.savorsilver. • Current and target distribution needs to
com, a “go-to” website for silver, generating international exposure. be independent jewelry stores
• The use of the SilverMark in collateral and advertising materials to • The applicant must commit to full and
identify that the jewelry featured is silver. active participation in the Savor Silver
Program
Interested parties may contact Michael Barlerin, • Participants must pay an annual
mbarlerin@savorsilver.com, Director ,Silver Promotion Service. participation fee

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