Page 45 - Bullion World Issue 1 May 2021
P. 45

Bullion World | Issue 01 | May 2021



           IBJA’S NEW


           INITIATIVES

 THE SILVER


               Following are the new initiative taken up by IBJA:-
 PROMOTION     1.  Consultancy desk:- IBJA is setting up consultancy through the expert consultant for its premium bullion dealers.


                  These consultancy will be in the following areas:-
 SERVICE       •   Goods and Service Tax

               •
               •   Income Tax
                  Customs
               •   Directorate of Revenue Intelligence
               •   Enforcement Directorate
               •   Any other consultancy as agreed upon with the premium bullion dealers.

               2.  New Category of Membership:-  IBJA has started a new “Premium Bullion Membership” only for its Platinum
                  members. Members enrolled under this plan will be eligible to get consultancy services as states in point no. 1
                  above. This membership will initially start for refiners and bullion dealers of Mumbai and than later will be extended
                  to all over India.

               3.  IBJA Rating for Premium Bullion Members:- IBJA will hire a rating agency and is planning to provide star rating (1-
                  5) to its bullion dealers. Various parameters for rating are being worked out for bullion dealers and refiners as well.
                  This rating will be very helpful in case of B2B transactions.

               4.  IBJA’s Golden Page Directory:- IBJA has ambitious plan for making a golden directory for 3 lakhs jewellers across
                  the country for which it has already launched a website called www.ibjaevents.com Any jeweller can register on this
                  website free of any charges. The jewellers can upload following information on the website:-
               •   Name of company
               •   Address of company
               •   Contact details
               •   Category (Manufacturer, retailer, wholesaler, bullion dealer, others)
               •   Owners image
               •   Product image
               •   Company video
               •   Brand image
               •   Company profile
               •   Any special offers given by the company
               We shall also start rating for jewellers through this website.
               5.  IBJA Skill Development Council:- IBJA is now registered with Gem and Jewellery Skill Council of India (GJSCI)
                  and NSDC to run its own courses. IBJA has collaborated with International Institute of Gemology (IIG) to conduct
                  its courses. IBJA is all set to start its classroom facility in prime locality of South Mumbai and Western Suburbs of
                  Mumbai. IBJA wish to train student for following courses.
               •   Hallmarking
               •   Family business management
               •   Retail management

               6.  IBJA Passionfox Studio:- Passionfox India Limited is an associate of IBJA which currently publishes IBJA times
                  Magazine. IBJA in collaboration with Passionfox has also started studio for photography and videography of
                  jewellery. Passionfox also caters to digital marketing for jewellers.

               7.  Online market platform:- IBJA has collaborated with Jewelxy for online jewellery business platform for jewellers. This
                  collaboration will help to increase their sales. This will help:--
               •   List Jewellers business
               •   Create jewellers catalogue
               •   Reach more customers
               •   Increase store footfall
               •   Sell more jewellery

                                                                                                           45
   40   41   42   43   44   45   46   47   48   49   50