Page 32 - 10 Most Promising Real Estate Technology Solution Providers 2019

Bolstering Real Estate With Smart R eal Estate
Marketing and Engagement Platforms

Real Estate companies to be more going forward.
customer centric just like any other
industry. Perfectly understanding these The “Amazon of Real Estate” in
making
challenges, Mumbai based Lockated
endeavors to transform the real-estate Lockated is further expanding into
industry, with smart software, to cater becoming a managed market place
to the needs of realtors and consumers. for the Real Estate Sector catering to

Chetan Bafna Adding Value to Customer Loyalty all the needs of a New Home Buyer.
Lockated focuses at making the buyers
Founder CEO Management for Real Estate
journey extremely
The real estate industry has Incepted in 2015, Lockated is a realty
undergone transformational changes tech company which is enabling smooth& convenient. Lockated
in the past decade with RERA the transformation of the sector. will soon start offering Interiors,
bringing transparency, changing Recognizing the gap and the immense Automation, leasing services, etc.
buyer behavior coupled with the potential for opportunity, the company through multiple enplaned vendors
dynamically evolving lifestyle and started with its 1st solution – a next through its platform as an extension to
consumer facing technology. Real generation Mobile CRM Tool for the value added services by the Real
Estate Development companies across Real Estate companies integrated with Estate companies. The Customers will
the nation are constantly looking SMART Community & Complex get the best price and host of product
at adding more SMART features in Management systems and Smart choices customized to their needs
their projects to differentiate them Home devices. By adopting Lockated, at the comfort of their home with
from the competition and make the Real Estate company converts the assured deliverable, and that will make
them more relevant to the current entire Project into a Smart Project. The Lockated the 1st and only managed
lifestyle of the customers. Given the solution helps Real Estate companies market place for Real Estate Globally.
changing landscape of the industry to bridge the gap between their With real estate companies now
and the customer being the new king, offering and customer expectations. It identifying customer loyalty and
companies are employing advanced further provides an Enhanced Buying engagement as an important factor
customer facing technologies to experience and customer journey. to enhance their sales and brand
enhance their offerings. Furthermore, The Lockated solution can also be positioning, Lockated not only caters
as an industry that involves high ticket integrated with the existing CRM of to CRM and Customer Loyalty
value and involves sentimental buying the company. Management to help them generate
there is a dire need of efficient Client more engagement and increase
Servicing, Interaction and providing a Another crucial challenge addressed
delighted experience to their customer by Lockated is the static nature of their customer connect but is also
establishing itself in adding value to
who make the biggest investment in mobile app adoption within the real this ecosystem for all the Stake holders
their lifespan. Organizations want estate companies. Lockated powered
to create better touch points and mobile platform serves as a unique by providing value added services.
Today we have created touch points
relations with their existing customer solution that not only enables Real and are catering to all the needs of
to build a brand of reliability and Estate companies to showcase their
trustm which will drive advocacy and Company/Project profile but to also our stakeholders across all phases of
the lifecycle of a Real Estate Project,”
lead to positive impact on sales. In create significant engagement on their affirms Chetan Bafna, Founder &
order to ensure improved marketing App, thereby enhancing Consumer
penetration, customer retention, Loyalty. Today Lockated has about CEO. The company has also evolved
and expanded since its inception, to
lead generation and subsequent 20000+ units being delivered through venture into IoT, Home Automation
business growth there is a need for its platform across its clients and will and Interior Solutions. “Whether it’s
add about 25000+ units every year
32 December 2019