Page 40 - Travel Markets Insider October 2021 Final

INSIDER

Lendava Good Morning and Lendava Good Night -- launching now in the Rouge Duty Free stores in the
Caribbean --promise to simplify the skincare routine and provide maximum results.

Elegant new skincare brand Lendava: minimalist products

with maximum results

With products that are elegant, not disrupt the natural functionality of the from pollution, stress, sun damage and
minimalist and highly efficient, skin. Healthy skin knows how to take care aging.
sophisticated new skincare brand Lendava of itself. My creams support this natural “Every skin needs humectants and
promises to deliver the pinnacle of daily functionality,” she notes, explaining that emollients. The Lendava creams have both
skincare essentials with a simple routine of she has worked with top chemists to perfect of these. We use humectants to hydrate
one day cream and one night cream, called each formula. the skin, and we use emollients to make
Lendava Good Morning and Lendava Good The Good Day and Good Night the skin softer and smoother. We use
Night. creams —which can replace as many as some of the best humectant ingredients in
Created by Priscila Fadul, an industrial five other products, including moisturizers, the market such as Hyaluronic Acid and
engineer by training whose family has been serums, oils and eye creams—combine Sodium PCA, and we use some of the best
in the beauty industry for more than 30 vitamins, ceramides and peptides, with non-comedogenic oils that come from
years, the Lendava products are the result antioxidants, humectants and emollients, plants,” she says.
of extensive research and endless testing to says Fadul. Fadul says that the Lendava creams
achieve the perfect formula. “I think that the best proven also contain ceramides and peptides,
Now based in Miami, Fadul grew up ingredients on the market today for which hydrate and boost the production of
in Argentina and named the brand after her skincare are vitamins A, B3 and C. Vitamin collagen.
grandfather’s town in Slovenia. She says B3 is what I call a multi-tasker. It always The Lendava Good Day is a super-
that her family was always very concerned adds value to the health of the skin without potent daily formula - packed with
with health and wellness and that she has disrupting its natural functionality. It is a ceramides, skin superfoods, and a powerful
been obsessed with skincare since she was great ingredient. And the Vitamin C that we antioxidant complex to maintain a healthy
a child. use is high quality Vitamin C that can be barrier and protect the skin from signs of
“My products are intended to replace used daily on the skin. aging, irritation, dehydration, and pollution.
the extra steps in your skincare routine “Vitamin A is Retinol, which is more The Lendava Good Night cream uses
by containing a powerful combination of like a treatment and should not be used peptides that effectively stimulates the
ideal ingredients for your skin. By this I every day, so is not in my current creams. I production of collagen, which is the major
mean really high quality ingredients with will definitely launch a retinol cream in the building block of skin. Fadul says that
the right ph in the right concentration, future as a treatment, but it is too strong to Lendava uses one of the very best peptides
delivering high efficacy that your skin be in my creams for daily use,” says Fadul. combination- Matrixyl 3000. These high-
needs on a daily basis,” Fadul tells TMI in “Then we have antioxidants, and I use quality active ingredients stimulate the
a recent interview. the most luxurious and highest quality on growth of both new collagen and elastin
“Importantly, the Lendava creams are the market. They are necessary to protect under the skin’s surface.
microbiome-friendly. This means they do your skin from free radicals, which result “This is why my creams are so

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