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Matthew’s ingenuity and creative capacities to


                                                                                     produce innovative, engaging and relevant


                                                                                     messaging are demonstrated in his Content



                                                                                     Creation skills. Notably, these strategies all


                                                                                     coherently relate and identify the lifestyles of
                         Content                                                     each consumer experience, story and targeted



                        Creation                                                     segments.







                                                                                     Work Samples are below featured below:






                                                                                            1. Blink Bmobile 4G Launch


                                                                                                     Communications 2012 Strategy


                                                                                            2. Bmobile Loyalty Top Up Promotion.
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