Page 16 - BD Playbook
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INTRODUCTION   ◆   STRATEGY & PROCESS   ◆   SOCIAL SELLING   ◆   COMPETITIVE ANALYSIS   ◆   MARKETING COLLABORATION  ◆   WRAP-UP                                                                                                                                                                                 STRATEGY & PROCESS



               Marketing & Business Development is tracked through                                                                                                                          From ‘prospect to project,’ each department has
               a weekly updated, formal series of documents.                                                                                                                                specific responsibilities within the overall Haskell team.



               bd lifecycle reports CPG Case Study | 2017 ‘Velocity’                                                                                                                        prospect lifecycle









                   01     Customer Prospect Matrix (CPM) |                 600+                   02     Intro Presentations |         406                                                                          Suspect                                      Prospect                                        Project
                                                       2017 Client Prospect Matrix (CPM) ‐ CPG Group  Updated 102017         CPG Intro Presentations
                      Updated 110317               Food & Beverage
                    CPM Key                  Food                 Beverage
                    Active Customer  Baked Snacks ‐ JF  AM  Candy/Confectionary ‐ DB  AM  Meat/Poultry ‐ JF  AM  Ingredients ‐ DK  AM  Foodservice ‐ DK  AM  Bakery ‐ DB  AM  Frozen ‐ DB  AM  Fresh ‐ DK  AM  Dairy ‐ BP  AM  Plant Based Protein  AM  Juice ‐ KP  AM  Coffee/Tea ‐ JF  AM  Water/Soft Drinks ‐ DB  AM  Sports/Energy ‐ KP  AM  #  Due Date  Received  Client Name  F&B  BWS  CP  PD (Owner)  Marketing Contact  International  Time  Comments
                    Prior Customer (2014‐2016)  Frito Lay  JF  Nestle  In‐and‐Out Burger  JF  McCormick  DB  Kroger  BP  Kellogg Company   DB  JR Simplot   JJ  Sabra  DB  Borden Dairy  BP  Impossible Foods  MW Ocean Spray  WC  Farmer Brothers  JF  Nestle Waters  JF  Monster  RC
                    Customer Prospect‐Engaged  General Mills  KP  ASR Group (Florida Crystals)  KP  Gold Creek Foods  PC  Lesaffre Group  WC  LiDestri  DB  AB Mauri   ConAgra Foods   Driscoll's  Dairymens  BP  Beyond Meat  JB  Tropicana/Naked Juice  PP  Keurig Green Mountain  PP  Niagara  JF  Big Red
                    Customer Prospect‐Open  Snyders Lance  DB  Ferrara USA  KP  Perdue Farms  PC  Diana Foods  JT  QuikTrip  DB  Dare Foods   DB  Amy's Food  RC/JB Earthbound Farms  JB  Fage  BP  Daiya  Doc's Maple Beverage  BP  Starbucks  RH  PepsiCo  JT  Gatorade (Pepsico)  No  0
                         Mondelez International   DB  Hershey Foods  JB  Pilgrim's Pride  RC/JB  Ingredion  RC  Sheetz  EL  Mission Foods   DB  Sysco Corporation   DA  Good Foods  JC  Glanbia  KP  Hampton Creek  JB  Del Monte  DB  Kraft‐Heinze  JB  Coca Cola Consolidated  RC  Powerade (Coke)
                                         RC
                                 Blue Buffalo
                                              Weston Foods
                                                          Kroger
                                                  Windsor Foods
                             Haribo
                                                                  S. Martinelli
                                                                           Coca Cola ARCA
                                                              Perfect Day
                    Account Managers (AM)  Quaker Oats  DB  Mars Wrigley  DB JB  OSI Group   JC RC/JB  Olam The Amalgamated Sugar Co.  JB/EL Wawa Campbells Soup  BP PP  Schwans Bakery   WC DB  Lamb Weston   DB RC  Dole Seneca Foods Corp  RC/JB HP Hood  BP BP  Califia Farms  JB JB  Minute Maid /Simply Orange/oKP RC  Peets Toriani  JB PP  Coca Cola North America  RC PT  Red Bull Rockstar  372  11/14/2017  10/30/2017  Bed, Bath & Beyond  X  Steve Sauer  Miriam  No  14  Capabilities presentation.
                         Shearer's Foods
                    AM Alisha Moss  Tru Foods  American Licorice  Butterball  JF  Darling Ingredients  JB  HEB  DB  Arzta Foods Group  JB  Mccain Foods  RC  Agro Fresh  Leprino  BP  Ripple Foods  Bolthouse Farms  JB  Arizona  RC  Coca Cola Asia  JB  Design focused presentation. Other
                    AW Anthony White  Clif Bar  DB  Blommer Chocolate  JB  Keystone Foods   PC  Barilla  RC/JB Costco  EL  Bimbo Bakeries  JB  Chaucer Foods  JB  Brother's Fine Foods  Turkey Hill  BP  Memphis Meats  Ceres  Nestle  RC  Cott  KP
                    BJ  Bela Jacobson  Pinnacle Foods  WC  Cadbury Adams   Lopez Foods  JB  ACH Food Companies  KeHe  DA  Flowers Foods  RC  Schwans  JB  Frank's Russet Burbank  Schreiber  JF/RC Clara Foods  Harvest Hill  Akbar  Dr. Pepper/Snapple  JB  ◆ Account Managers:  ◆ BD: Build relationships through  ◆  Account Managers,
                    BR  Bill Rudder  McKee Foods  JB  Imperial Sugar  Maple Leaf Foods  DB  Illes Seasonings  Sonic  JB  The Bama Companies  JB  Hanover Foods   JB  Growers Express  White Wave Foods  DB/JB Kite Hill  Honest Kids  Aldi  National Beverage  RC  371  11/8/2017  10/24/2017  US Foods  X  Richard Capasse  Shannon  No  14  contacts: Peter Skirbst, David Kode & Keith
                    BP  Bob Price  Post Consumer Brands  JB  Jelly Belly  Pepperidge Farms  JB  IOI Loders Croklaan  Bay Valley Foods  JB  CH Guenther & Sons  JB  Pioneer Frozen Foods   JB  Musco Family Olive  Chobani  RC  Good Karma Foods  Santa Cruz  Douwe Egberts  Coca Cola United  RC
                    BD  Brian Dotolo  Utz  JB  Sweet Candy  Smithfield Foods   RC  Kar's Nut Products  JM Smucker  RC  Blue Bonnet Bakery   RC  Basic American Foods  JB  NK Hurst Beans  Dairy Farmers  PT  Dr. McDougalls  Sunny Delight  Gavina  Perkey.
                    DA  Dave Auchter  Seneca Snack  JB  SweetWorks   Tyson Foods  JB/RC  Masterfoods  Rich Products Corp  RC  Carolina Foods  Diaz Foods   JB  Windset Farms  Saputo  RC  Pacific Foods  Welches  Jport
                    DB  Dave Bartles  Diaz Foods   JB  The Chocolate Factory   Wayne Farms   JF  Star Kay White  Ruiz Foods  JB  Chatanooga Bakery/Moon Pie  Frozen Foods Distribution  JB  Zentis  Daisy  JB  Gardein  Lavazza  11/8/2017  11/3/2017  Craft Brew Alliance  X  Richard Capasse  Miriam  No  5
                    DK  Don Kartzmark  Hanover Foods Corporation   JB  The Topps Company  Advance Pierre Foods   JB  Sopakco  RC  Dawn Foods  Frozen Specialties Inc  JB  DuPont Nutrition  RC/JB Morning Star  Lipton
                    EL  Erik Lightner  Evans Food   JB  Tootsie Roll Industries  Big Heart Pet Brands  RC  TreeHouse Foods  JB  Diamond Bakery   Custom Foods Inc   JB  Sargento  JB  Simply Balanced  Maidstone Coffee                                                                                  BD, & Marketing:
                    FM Frank Mangin  King Nut  JB  Wertz Candy  Colorado Premium  RC  White Castle  JB  Dominos Supply Chain   Morning Star Farms  JB  Agropur Co‐op  JB  Sweet Earth Natural   Melitta  11/8/2017  11/2/2017  O'Neil Vinters & Distillers  X  Richard Capasse  Miriam  No  6  Prospect repeat customers.  ongoing customer engagement.
                    JR  James Reed  Martin's Potato Chips  JB  Wilbur Chocolate  Costco Poultry  RC  Wornick Foods  RC  Dunkin' Donuts   National Frozen Foods   JB  Ben & Jerry's  RC  Sara Lee
                    JB  Jamie Bailey  Mexi‐Snax  JB  Willy Wonka   Foster Farms  JB  Ameriqual  RC  Einstein Noah Group  Superior Foods Inc  JB  Dean Foods  RC  Segafredo  Presentation to go with Proposal
                    JF  Jay Floren  Monogram Food Solutions   JB  Hillshire Brands   RC/JB  Claremont Foods  RC  Fleischmann's Yeast   Trans‐Ocean Products  JB  Great Lakes Cheese  JB  Shizouka Prefecture  370  11/1/2017  10/27/2017  Chobani ‐ Proposal Presentation  X  Ryan Hollister  Shannon  No  4
                    JJ  Jeff Juris  Mrs. Fishers Potato Chips   JB  Jack Link's Beef Jerky   JB  Fuji Food Products  RC  Food Source International   Grupo Lala  RC  Tassimo  submitted to Chobani.
                    JH  John Haesler  United Biscuts  JB  Land O'Frost   JB  Gehl Foods  RC  Gold Standard Baking   Danone  JB  Tchibo
                    JT  Jonathan Toke  Wild Oats Markets  JB  Simmons Foods  JB  Giorgio Foods  RC  Hansmann's Mills  JB  Kerry Group  RC  Tetley                                                                                                                                                        Provide support as needed.
                    JP  JP Saenz  Wortz  JB  American Foods Group  RC  Kettle Cuisine  RC  Hillshire Brands/Sara Lee  Prairie Farms  RC  Tim Hortons  369  11/1/2017  10/16/2017  AstraZeneca (Asia Top 5 Prospects)  X  Olivier  Miriam  Yes  15  Sent Prez  to Oliver 10/23/2017.
                    JC  Juan Carlos Salom  Berchwood Foods  RC  Kwik Trip   RC  Krispy Kreme  Commonwealth Dairy  RC  Twinings
                    KP  Keith Perkey  Boar's Head Provisions   RC  Litehouse Foods  RC  La Tortilla Factory   Shamrock  JB  Uji  368  11/1/2017  10/16/2017  Bayer (Asia Top 5 Prospects)  X  Olivier  Miriam  Yes  15  Sent Prez  to Oliver 10/23/2017.
                    LB  Larry Block  Odom's Tennessee Pride  RC  Lidl  RC  Mother's Kitchen  Parmalat  JB  Wissotzky                                                                                   ◆ BD: Conduct new                           ◆ Marketing: Provide assistance
                    MG Matt Gulden  Sanderson Farms  RC  Ventura Foods  JB  Mrs. Smith Bakery   Safeway  JB  367  11/1/2017  10/16/2017  Pfizer (Asia Top 5 Prospects)  X  Olivier  Miriam  Yes  15  Sent Prez  to Oliver 10/23/2017.
                    MW Matt Williams  Sofina Foods  RC  Publix  RC  Pegasus Foods  Abbott Nutrition  JB
                    CV  Olivier Vaneecke  West Liberty Foods  RC  Richelieu Foods  RC  Pretzels Inc  JB  CA. Dairies  RC                                                                       marketing & business
                    PC  Paul Cygielman  Hormel Foods  JB  Southeastern/BiLo/WD  RC  Sterling Foods Ltd.   Darigold  RC  366  11/1/2017  10/16/2017  Eli Lilly (Asia Top 5 Prospects)  X  Olivier  Miriam  Yes  15  Sent Prez  to Oliver 10/23/2017.  development
                    PP  Paul Perkins  OK Foods Inc  JB  Wegmans  RC  Wells Blue Bunny  JB
                    PT  Paul Tyler  National Beef   RC  McDonalds  RC  Publix  RC                  365  11/1/2017  10/16/2017  3M (Asia Top 5 Prospects)  X  Olivier  Miriam  Yes  15  Sent Prez to Olivier 10/24/2017.                                                                              ◆   Work with PDs to update
                    PH  Peter Hall  House of Raeford  JB/RC  Rosina  RC  Chianti Cheese  JB
                    PS  Peter Skirbst  Jimmy Dean Foods   RC  T Marzetti Co  RC  Foremost Farms  JB                                                                                                       customer outreach.                          with RFIs/RFQs as well as
                    RC  Richard Capassee  Johnsonville Sausage   JB  Galloway Company  RC          364  11/1/2017  10/16/2017  Johnson & Johnson (Asia Top 5 Prospects)  X  Olivier  Miriam  Yes  15  Sent Prez to Olivier 10/27/2017.
                    RL  Ron Longo  Cagle's Farms  JB      Tillamook  JB
                    SH  Shawn Hubbard                     Associated Milk Prod  RC
                    SS  Steve Sauer                       Publix  RC
                    TC  Tom Corrigan                      Grassland  JB                                                                                                                                                                                                                                  Content Library with new Project
                    WC Wayne Chase                        Savencia  RC                             363  11/1/2017  10/16/2017  Kimberly Clark (Asia Top 5 Prospects)  X  Olivier  Miriam  Yes  15  Sent Prez to Olivier 10/27/2017.
                                                          Lactalis  RC                                                                                                                                                                                proposal development.
                                                          Michael Foods  RC                        362  11/1/2017  10/16/2017  Colgate (Asia Top 5 Prospects)  X  Olivier  Miriam  Yes  15  Sent Prez to Olivier 10/27/2017.
                                                          Hilmar Cheese  RC
                                                          HEB  RC                                                                                                                                      ◆ Marketing: Assist with
                                                          Masters Gallery  RC                      361  11/1/2017  10/16/2017  P&G (Asia Top 5 Prospects)  X  Olivier  Miriam  Yes  15  Sent Prez to Olivier 10/27/2017.
                                                          Agrimark  RC                                                                                                                                                                                                                                   Profiles as jobs are completed.
                                                          Emmi  RC                                 360  11/1/2017  10/16/2017  SC Johnson (Asia Top 5 Prospects  X  Olivier  Miriam  Yes  15  Sent Prez to Olivier 10/27/2017.
                                                          United Dairy  RC
                                                          Stremicks Heritage  RC                   359  11/1/2017  10/16/2017  Coca‐Cola (Asia Top 5 Prospects)  X  Olivier  Miriam  Yes  15  Sent Prez to Olivier 10/26/2017.
                                                          Schuman  RC
                                                          Bongard  RC
                                                          Winoma  RC                               358  11/1/2017  10/16/2017  Pepsico (Asia Top 5 Prospects)  X  Olivier  Miriam  Yes  15  Sent Prez to Olivier 10/26/2017.  presentation development.
                                                          General Mills  JB
                                                          Southeast Milk  JB                       357  11/1/2017  10/16/2017  Abbot Nutrition (Asia Top 5 Prospects  X  Olivier  Miriam  Yes  15  Sent Prez to Olivier 10/27/2017.
                                                          Fonterra  JB
                                                          Organic Valley  JB                       356  11/1/2017  10/16/2017  General Mills (Asia Top 5 Prospects)  X  Olivier  Miriam  Yes  15  Sent Prez to Olivier 10/27/2017.
                                                          Milk Specialties  JB
                                                          Bel Brands  JB
                                                          Crystal Creamery  JB                     355  11/1/2017  10/16/2017  Nestle (Asia Top 5 Prospects)  X  Olivier  Miriam  Yes  15  Sent Prez to Olivier 10/24/2017.
                                                          Rockview Family  JB
                              Beer, Wine & Spirits          Consumer Products                      354  11/1/2017  10/16/2017  Carlsberg (Asia Top 5 Prospects)  X  Olivier  Miriam  Yes  15  Sent Prez to Olivier 10/19/2017
                              Beer, Wine & Spirits  Household Goods  Processing / Packaging  Durables  Pharma/Bio/Med‐Device
                         Beer  AM  Wine  AM  Spirits  AM  Paper/Tissue  AM  Personal Care  AM  Home Care  AM  Agricultural  AM  Packaging Products  AM  Automotive  AM  Apparel/Textiles  AM  Building Products  AM  Technology  AM  Pharma  AM  353  11/1/2017  10/16/2017  Diageo (Asia Top 5 Prospects)  X  Olivier  Miriam  Yes  15  Sent Prez to Olivier 10/19/2017
                         AB InBev/Metal Container  LB/RL E&J Gallo  DB  Bacardi  JB  Clearwater Paper  WC  Bausch & Lomb  RS  3M  SS  Monsanto  JJ  Avery Dennison  SS  Kraton  Big Lots  EL  Boral  JJ  Xerox  JB  Pfizer  JB
                         Constellation  JJ  Constellation  WC/LBBently Heritage Distillery  AW  Kimberly‐Clark  PP  Johnson & Johnson  JB  Clorox  BJ  Cargill  RC  Arkema  RC  Mercedes Benz USA  AM  Sheetz  EL  M‐D Building Products  JB  Medtronic  EL  AstraZeneca  JB  352  11/1/2017  10/16/2017  MillerCoors  (Asia Top 5 Prospects)  X  Olivier  Miriam  Yes  15  Sent Prez to Olivier 10/19/2017
                         Sweetwater  KP  Delicato  PP  Diageo  AW  SCA  BJ  Mana Products  EcoLab  SS  Bayer Cropscience  JB  Ball  RC  Continental Tire  LH  VF Corporation  EL  Nu‐Rock  JB  Caterpillar  RC  Bayer Pharma  JB
                         SABMillerCoors  RC  Wente  PP  Song Dog Distilling  AW  Domtar  RC  P&G  Reynolds  JB  US Smokeless‐Altria  MG  Bemis  DA  Flex‐N‐Gate  AM  Invista  JB  Weyerhaeuser  JB  John Deere  RC  Merck  JB
                         Brooklyn Brewery  RC  Brown‐Forman  RC  Constellation  WC  International Paper  RC  Unilever  JJ  SC Johnson  RC/JB ADM  EL  Berry Plastics  EL  General Motors  JB  Adidas  National Gypsum  EL  Cal‐comp electronics  RC  Corning Inc  JB  351  11/1/2017  10/16/2017  A‐B (Asia Top 5 Prospects)  X  Olivier  Miriam  Yes  15  Sent Prez to Olivier 10/19/2017
                         Carlsberg  JT  Bronco Wine  RC  Caledonia Spirits  AW  Kruger Products  PR  L'Oreal  JB  Church & Dwight  RC  Alltech  JB  CCL Printing  DA  FATA Automation  AM  Cheil Industries  PPG  JB  Siemens Healthineers  RC  BIOGEN  JB
                         Heineken  JB  Jackson Family Wines  RC  Beam Suntory  KP  NeeNah Paper  RC  Colgate‐Palmolive  RC  Henkel  RC  Bunge  EL  D&W Fine Pack  JB  Dana Incorporated  AM  Christian Dior  Close loop  JB  Royale Printing  JB  BRISTOL MEYERS  RC  350  10/31/2107  10/31/2107  Torani  X  Paul Perkins  Shannon  No  0
                         Abita  RC  Concha y Toro  RC  Allegheny Spirits  JB  Orchid Paper  JB  Coty  RC  KIK Custom Products  JB  CHS  EL  Rogers Corporation  RC  American Axle & ManufacturingAM  Hanesbrands  Louisiana Pacific  JB  Johnson Controls  RC  NOVARTIS  RC
                         Lagunitas  RC  Levecke  RC  Brown‐Forman  RC  Rayonier  JB  IFF  JB  Reckitt Benckiser  RC  CP Kelco  EL  Sonoco  JB  Benteler Group  AM  Inditex  Roxul  JB  CTDI  RC  ROCHE  RC  349  10/31/2017  10/30/2017  Waynes Farms  X  Paul Cygielman  Shannon  No  0
                         Alaskan  RC  Michael David Winery  RC  Cutwater Spirits  JB  Shan Dong Sun Paper  JB  Revlon  JB  DowDupont  JB  AMCOR  JB/RC Goodyear  RC  Keer America  Georgia Pacific  EL  Emerson  RC  MERCK  RC
                         Anchor  RC  Treasury Wine  RC  Detroit City Distillery  RC  WestRock  RC  Sensient Technologies  JB  Louis Dreyfus  JB  Graphic Packaging  JB  Brose Group  AM  Kering  Owens Corning  JB  Stanley Black & Decker  RC  SANOFI  RC
                         Ballast Point   RC  Trinchero  PP  Few Spirits  RC  Fibertex  JB  Fibertex  JB  Roquette  JB  Kapstone Paper  RC  DURA Automotive Systems  AM  Nike  Boise Cascade  JB  Whirlpool  RC  NOVO NORDISK  RC  348  10/31/2017  10/27/2017  The Bardstown Bourbon Company  X  Richard  / Anthony  Miriam  No  4  Sent Prez to Richard 10/30/2017  ◆ Complete a Prospect  ◆ Lead proposal effort with  ◆  Issue Major Job Notice (MJN)
                         Bell's Brewery  RC  The Wine Group  PP  Garrison Brothers Distillery  RC  Canfor  Estee Lauder  JB  Syngenta  JB  Newell Brands  JB  DENSO North America  AM  Ralph Lauren  CertainTeed  JB  BIOGEN  RC
                         Boston Beer  RC  Accolade  Headframe Spirits  RC  PH Glatfelter  Amway  Tate & Lyle  JB  Owens‐Illinois  RC   IAC ‐ International AutomotiveAM  TJ Maxx  Norbord  JB  CELGENE  RC  347  10/31/2017  10/12/2017  Bristol Myers  X  Jamie  Miriam  No  19  Prez is System Analytics Focus
                         Brew Detroit  RC  Berringer Blass  Heaven Hill  RC  Resolute Forest Products  Avon  ITG Brands  JB  Silgan Plastics  RC  Faurecia  AM  Under Armour  Universal Forest Products  JB  CSL  RC
                         Craft Brew Alliance  RC  Casella  Koval  RC  West Fraser Timber  Edgewell Personal Care  Swisher International  JB  A Schulman  RC  Lear Corporation  AM  SUN PHARM  RC  Updating Prez for October Meetings. Asia
                         DG Yuengling  RC  Castel  Levecke  RC  Irving Tissue  Elizabeth Arden  Imperial Tobacco  Aptar Group  RC  Lucid Motors  AM  ALEXION  RC
                         Deschutes  RC  Changyu  LiDestri Spirits  RC  McBride  Swedish Match  JB  GEC Technologies  RC  Magna International  AM  MYLAN  RC  345  10/31/2017  10/3/2017  Procter  and Gamble  X  Jamie  Miriam  No  28
                         Dogfish Head  RC  China Foods  Manatawny Still Works  RC  Zep  Malteurop  HB Fuller  RC  Magneti Marelli  AM  DR. REDDY'S  RC   Pacific focused.                                                                             Marketing & Pre-Con support.                    upon award of the project.
                         Firestone Walker  RC  DFV Wines  Montanya Distillers  RC  IPG  RC  Mahle  AM  SIEMENS AG  RC                                                                                     Capture Budget.
                         Founders Brewing Co  RC  St. Michelle Wine  Pernod Ricard  JB/RC  Avangard  JB  Michelin  MG  FRESENIUS  RC                     Updating Prez for October Meeting.
                         Gambrinus  RC  Bogle Vineyards  Rogue Ales (Spirits & Beer)  RC  Tupperware Brands  JB  Nissan Motor Company  AM  STRYKER  RC  344  10/31/2017  10/3/2017  J.M. Smucker  X  Jamie  Miriam  No  28
                         Great Lakes Brewing  RC  Francis Food Coppola  Rusted Crow Spirits  RC  American Packaging Corp  RC  Nexteer Automotive  AM  ESSILON  RC  Packaging focused.
                         Harpoon Brewery  RC  C.K. Mondavi  Sazerac  RC  Ampacet  RC  Piston Group  AM  ESSILOR  RC
                         Lagunitas  RC  Precept Wine  Stranahan's Colorado Whiskey RC  Coveris  RC  Sentury Tire  LH  ALLERGEN  RC
                         Molson Coors  RC/JB J. Lohr Vineyards  Two James Distillery  RC  Polyone  RC  Tower International  AM  ZIMMER  RC  371  10/31/2017  10/24/2017  HB Fuller  X  Greg Ohlhues  Miriam  Yes  7  Sent Prez to Greg 10/25/2017
                         New Belgium  RC  Korbel  William Grant  RC  Print Pack  RC  American Biltrite  AM  TOSHIBA  RC
                         New Glarus  RC  Vintage Wine Estates  Stranahan's Colorado Whiskey RC  Temple Inland  RC  Kuka North America  AM  Gilead  JB  368  10/26/2017  10/24/2017  Brookshire Grocery  X  Richard  Miriam  No  2  Sent Prez to Richard 10/24/2017.  ◆ Lead D-B & EPC Proposal effort;  ◆  Lead contract review
                         New Holland Brewing  RC  Foley Family Wines  Alexandrion  JB  Tredegar  RC  Gestamp North America  AM  ALLERGEN  JB
                         Oskar Blues  RC  Don Sebastiani  Luxco  RC  US Manufacturing  AM  Cardinal Health  JB  343  10/25/2017  10/23/2017  Brown Forman  X  Anthony W.  Shannon  No  2               ◆ Complete a Go/No-Go
                         Pabst  RC  Josh Cellars  Bardstown Bourbon Company RC  BorgWarner  AM  Becton Dickinson  JB
                         Red Brick Brewing   RC  Rodney Strong Wine  Copperhead Distilling  Federal Mogul‐Powertrain  AM  Boston Scient  JB
                         Shorts Brewing   RC  Oneil Vinters  Cuervo  Delphi  AM  St. Jude  JB                                                            Created generic presentation for Mexico
                         Sierra Nevada  RC  Boisset Collection  Death's Door Spirits  Ford Motor Company  AM  Terumo  JB
                         Southern Tier Brewing  RC  Hess Family Wine  Edrington  Comau  AM  Care Fusion  JB  10/25/2017  10/24/2017  Haskell de Mexico  X  Guillermo C.  Shannon  Yes  1  office with F&B focus. Delivered to                         more Marketing & Pre-Con support.               and execution effort.
                         Stevens Point  RC  Domain Chandon  Gingerwolf Distillery  Varian  JB
                         Stone Brewing  RC  Riboli Family Wines  Glacier Distilling Co  Hologic  JB                                                      Guillermo 10/25.
                         Troegs Brewing Company  RC  Great Northern Distilling  Niprocorp  JB                                                                                                             Assessment and review 
                         Two Roads Brewing  RC  Greenbar Craft Distillery      Edwards  JB
                         Victory Brewing  RC  Gruppo Campari
                         Achel   High Wire Distilling
                         Allagash  Hillrock Estate Distillery
                         Ambev   Kings County Distillery
                         Arkell's  KO Distilling                                                                                                                                                                                                   ◆ Keep proposal costs within the                ◆  Lead GMP estimate & scope-of-work
                         Asahi   Marble Distilling Co                                                                                                                                                     with Division Leader.
                         Bass    Middlewest Distilling
                         Breckenridge Brewery  New England Sweetwater farm
                         China Resource  New York Distilling Company
                         Duvel Moortgat  Niagra Distilling
                         Minhas  Ranger Creek Distilling                                                                                                                                        project development
                         Saranac (FX Matt)  Remy Cointreau                                                                                                                                                                                            Division Leader’s budget.                       effort for phased contracts.
                         Tenth and Blake  Sons of Liberty Spirits
                         Tsingtao  Tenn South Distillery
                         Yards Brewing  Thai Beverage
                         Yuengling  Titos                                                                                                                                                              ◆ Complete and submit a
                         Philadelphia Brewing Co  Tuthilltown Spirits
                         Alltech  Woodinville Whiskey                                                                                                                                                     Prospect Notice.                         ◆ Complete and review Risk Analysis             ◆  Decide with Division Leader if PD will
                                                                                                                                                                                                                                                      Leader  prior to submission.
                                                                                                                                                                                                                                                                                                      Maintain customer relationship
                   03     Prospect Meetings |          262                                        04     Proposal Activity |        166                                                                                                               and proposal with Division                   ◆  continue as senior leader during project.
                                                                                                                                                                                                                                                                                                      throughout the project execution.
                                               CPG Prospect Meetings                              Updated 102017
                   Updated 082117                                                                                              CPG Proposals
                     Updated 110317
                                                                                                  #  Due Date  Received  Client Name  Project Name / Details  F&B BWS CP  PD (Owner)  Marketing POC  Status  RFI RFQ RFP Won Loss TBD Int'l Time  Project #  Comments
                   #  Recent/Next Meeting  Company Name  Contact Name  AM  First Contact  Attendees  Capex Potential  Start Date  Status  Prob %  Notes
                   242  1/12/18  Nelson's Green Brier Distillery  Andy Nelson  RC  6/6/17  AW/RH  Opp  Planning new distillery 2018
                   241  1/12/18  Prichard's Distillery  Phil Prichard  RC  6/8/17  AM/AM  Opp  Add Column / increase distillery production  Design of Interior Fit‐Out   Should receive early to mid
                   240  1/11/18  Tenn Hills Distillery  Steven Callahan  RC  8/4/17  AW/RH  Opp  New distillery design  142  TBD  TBD  Bed, Bath & Beyond  for a DC on the East   1  Steve Sauer  0%  1  No #####  November.
                   239  1/10/18  Old Dominick Distillery  RC  10/19/17  AW/RH  Lead  Presenting Capabilities      Coast.                                                                            ◆ Submit internal pricing for                  ◆ Lead the Prospect Estimate effort.            ◆  Participate in GMP development
                   238  1/6/18  Castle & Key Distillery  Marianne Barnes  RC  10/18/17  AW  Lead  presensting capabilities  Consolidate 3 Current
                   237  11/17/17  Dean Foods  Jeffrey Leggett  RC/JB  6/16/16  KP/BP  Opp  Presenting capabilities  Manufacturing Sites into a              Should receive early to mid
                   236  11/16/17  Craft Brew Alliance  Kris Scholl  RC  11/2/17  RC/DG  Lead  presenting capabilities  141  TBD  TBD  Bed, Bath & Beyond  Larger Site. (approx   1  Steve Sauer  0%  1  No #####  November.  Prospect Capture Estimate                                                for phased contracts.
                   235  11/15/17  California Dairies  Mike Wyant  RC  10/11/17  KP/BR/CH  Lead  Presenting capabilities  500,000 SF)                                                                                                               ◆ When requested, lead the
                   234  11/8/17  U.S. Foods  Art Roman  RC  7/19/16  KP/SS/BJ  Opp  Design Group Meeting
                   233  11/8/17  Pactiv  Alan Kubinski  JB  8/10/17  JB/BJ  Lead  New project for AGVs                                                      Formal RFP should be
                   232  11/3/17  Perfect Day  Ryan Pandya  JB  10/29/17  JB/BR  Lead  presenting capabilities  140  TBD  TBD  SC Johnson  1  Steve Sauer  0%  1  #####  received by the end of the     to Director of PD.                                                                          ◆  Provide bid review and change
                   231  11/2/17  Swisher International  Rod Galan  JB  7/10/17  JB/RS  Opp  Onsite CIP Evaluation                                           week (11/3).                                                                              Prospect Schedule effort.
                   230  11/1/17  Bristol Myers Squibb  Luis Oka  JB  10/1/17  JB/SS/MB  Lead  Presenting capabilities                                       No formal RFP, Dave B.               pre-construction
                   229  11/1/17  Anchor Brewing & Distilleries  Bruce Joseph  RC  10/18/17  AW  Lead  proposal for concept distillery  139  11/10/17  10/30/17  Gallo  Packaging Line 10   1  Dave Bartels  0%  1  No  10  thinks it will take 2 weeks to
                   228  10/27/17  Kimberly Clark  Korrey Kettsetter  JB  10/26/17  EL/JB  Opp  $12M tissue converting line expansion  Addition              put together.                                                                                                                             order pricing support as needed.
                   227  10/26/17  Brookshire Grocery  Ozzie Osborne  RC  9/15/17  RC  Lead  presenting capabilities  Installation of a blow
                   226  10/25/17  Bayer   Lee Glover  JB  5/9/17  JB/SS  Opp  Onsite meeting with Global Engineering  138  11/15/17  11/1/17  Arca  molder and significant   Dave B  Shannon/Carina  0%  1  No  14  Should receive RFP
                   225  10/25/17  International Paper  Lizzie Kornegay  RC  10/24/17  RC/EL  Lead  WW treatment discussion  building modifications          November 1st.
                   224  10/25/17  Califia Farms  Thomas Pasinger  JB  10/17/17  JB/KP/BP  Opp  potential $15m project  137  11/10/17  10/31/17  Roxul  RFI  1  Jamie B.  Shannon/Carina  30%  1  10                                                                                                ◆  When requested, provide scheduling
                   223  10/25/17  Brown Forman  Dan Naes  RC  10/18/17  AW  Lead  Presenting Capabilities  136  11/10/17  10/19/17  LiDestri  ROM   1  Dave B  0%  1  No  21
                   222  10/24/17  Coca Cola ‐ Asia  Guillermo Guiterez  JB  7/26/17  OV/JT  Lead  Expansion discussion in Singapore
                   221  10/24/17   Jeptha Creed Distillery  Joyce Nethery  RC  8/15/17  RH  Opp  Small distillery expanding  135  11/3/17  10/30/17  GEB  Real Estate Services  1  Jamie B.  Shannon/Carina  50%  1  3                                                                                services through the life of the project.
                   220  10/24/17  Knox Whisky Works  Miranda White  RC  10/4/17  AW/RH  Opp  Presenting capabilities                                        Adding Option E to the
                   219  10/23/17  Albertsons/Safeway  Fred Flores  RC  8/1/17  RC/KP  Opp  Haskell customer site visit  134  11/3/17  10/30/17  Chobani  Flip Yogurt ‐ Option E  1  Dave B.  Shannon/Carina  0%  1  3  3401026  original Proposal and
                   218  10/19/17  Stone Brewing Co  Thomas Molina  RC  1/25/16  RC/AW  Opp  presenting capabilities                                         resubmitting entire
                   217  10/18/17  US Foods  Art Roman  RC  7/19/16  KP/SS/BJ  Opp  Presenting capabilities                                                  document.
                   216  10/17/17  Loreal  Simon Hancock  JB  3/15/17  BP/DK  Opp  Onsite meeting in KY for Automation  133  11/1/17  11/1/17  Swisher International  Process Scope of Services  1  Jamie B.  Carina  100%  1  0
                   215  10/17/17  J.M. Smucker  Jeffrey Gerth  JB  8/25/17  KP/JB  Lead  presenting capabilities
                   214  10/17/17  Basic American Foods  Mark Johnson  JB  10/17/17  KP/JB/DB  Opp  master planning initiative  132  11/1/17  10/27/17  Parkway   Resumes & References  Olivier V.  Shannon/Carina  100%  1  Yes  4
                   213  10/17/17  Corning Inc  Bill Thiilbault  JB/RC  8/15/17  RC/SS  Opp  presenting capabilities with capital team  131  11/1/17  10/31/17  PepsiCo  Arlington Revisions  1  Dave B.   Shannon  0%  1  1
                   212  10/16/17  Madison Food  Todd Hanson  JB  10/6/17  JB  Lead  Discussion centered around large Food Park  Refinery in Tapachulo,
                   211  10/12/17  Liberty Call Distillery  Bill Rogers  RC  10/2/17  BR  Opp  Presenting capabilities  130  10/31/17  10/27/17  Wilmar  Mexico  1  Erik  Carina  100%  1  No  4  3601013
                   210  10/11/17  Albertsons/Safeway  Fred Flores  RC  8/1/17  RC/KP  Opp  Haskell customer site visit  Commercial Contract
                   209  10/11/17  Sabra Dipping  Roy Peterson  JB  5/5/17  KP/DB  Opp  Presenting proposal to Sabra proj team  129  10/20/17  10/19/17  Project Summit  Approach  1  Erik  Kristilee  100%  No  1
                   208  10/10/17  P&G Asia  Benedict DeJesus  JB  7/10/87  OV/JT  Lead  presenting APAC capabiilties          Wayne Chase /                                                         ◆ Review Go/No Go Assessment                   ◆ Charge Prospect pursuit costs to              ◆  Convert Prospect costs to Project
                   207  10/10/17  Chobani  Dwayne Henderson  RC  9/9/17  DB/RH  Opp  site walk development  128  10/25/17  10/24/17  Pinnacle Foods  Equipment Installations  1  Jamie B.  Miriam  50%  1  No  1  Worked with Wayne.
                   206  10/5/17  Bayer   Lee Glover  JB  5/9/17  JB/SS  Opp  prep of presentation on Oct 25th                                               Worked through changes
                   205  10/4/17  Pilgriims  Heath Perry  RC  6/12/15  KP/PC  Opp  Greenfield NW Georgia                                                     with Ryan 10/25, sent final
                   204  10/3/17  Revlon ‐ Jax  Tony Hollobaugh  JB  9/2/17  JB/EL  Lead  Meeting with Director of Engineering  127  10/24/17  10/19/17  Chobani  Flip Yogurt  1  Dave B  Carina/Shannon  100%  1  Yes  5  3401026  with Director of PD.  Prospect # (funded by the Division).         costs upon approval of MJN.
                   203  10/2/17  AstraZeneca  Alvin Ruiz  JB  5/1/17  SS/JB/DK  Lead  presenting capabilities                                               draft to Ryan, Mike, Keith,
                   202  10/1/17   Jeptha Creed Distillery  Joyce Nethery  RC  8/15/17  RH  Opp  Small distillery expanding                                  Dave and Jamal
                   201  9/28/17  Swisher International  Rod Galan  JB  7/10/17  JB/RS  Opp  Onsite CIP Evaluation  126  10/23/17  10/23/17  Gallo   Ion Exchange  1  Dave B  Carina  100%  1  No  0
                   200  9/28/17  Alltech  Chris Ginn  JB  9/7/17  JB/TM  Lead  presenting capabilities  125  10/23/17  10/19/17  Kellogg's  1  Olivier V.  Carina  100%  1  Yes  4                                                                                                                 ◆  Review Contract with PD.
                   199  9/26/17  Champion Pet   Tony Wright  JB  8/28/17  JB  Lead  Pack Expo Meeting  124  10/23/17  10/2/17  Ruiz Foods  Project Flex  1  Matt/Ron/Keith  Carina  100%  1  No  21  34046  ◆ Approve Prospect Notice.             ◆ Review and approve
                   198  9/26/17  Wells Enterprise  Ken Alesch  JB  8/25/17  JB  Lead  RSVP for Pack Expo Reception  123  10/13/17  10/11/17  Owens‐Illinois  RMBC  X  Pablo  Miriam  1  No  2  Due 10/13/2017 by 3:00.
                   197  9/26/17  Sabra Dipping  Roy Peterson  JB  5/5/17  KP/DB  Opp  RSVP for Pack Expo Reception
                   196  9/26/17  Kraft Heinz  Steve Miranda  JB  6/16/17  JB  Lead  RSVP for Pack Expo Reception                                                                                                                                      Proposal prior to submission.                ◆  Review GMP with PD
                   195  9/26/17  Trinchero Family Wines  Tye Taylor  RC  5/14/17  BR  $100,000  opp  RSVP for Pack Expo Reception
                   194  9/26/17  Unilever  Steve Goldman  JB  8/24/17  JB  Lead  RSVP for Pack Expo Reception                                                                                    division leader  ◆ Charge BD & Marketing                                                          ◆  for phased contracts.
                                                                                                                                                                                                       costs for Suspect pursuit to
                                                                                                                                                                                                                                                                                                      Decide if PD will continue as senior
                                                                                                                                                                                                       pre-approved Division budget(s).
                                                                                                                                                                                                                                                                                                      leader during project execution.
            16    CPG Marketing & Business Development | Training Guide 2018                                                                                                                                                                                                                   CPG Marketing & Business Development | Training Guide 2018    17
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