Page 80 - Global Edge PR Report - January & February 2025
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To support health and wellbeing Global Edge launches three healthcare brands in Middle East and showcases their product li…
support for private sector entities, the country offers innumerable opportunities for businesses to thrive.
Hence, we are proud to support the UAE’s vision to establish a world-class healthcare system,” he added
A recent McKinsey research highlighted the growing consumer interest in overall wellness, with a particular
focus on health, fitness, nutrition, appearance, sleep, and mindfulness. The research also emphasised that
more people are expected to increase their purchases of both wellness products and services over the next
year, particularly those that emphasise physical and mental health.
This increasing demand for wellness products and services aligns with the offerings of the three brands
launched by Global Edge. By introducing these brands, Global Edge aims to contribute
to the Middle East’s growing healthcare sector and empower individuals to make informed decisions and
choices for a healthier future.
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