Page 68 - KFED PR REPORT LOCAL - AUGUST 2025

9/1/25, 11:45 AM Khalifa Fund unveils new dynamic brand identity
Falcon Economy by adopting a sustainable operating model, offering diversified

financial and developmental solutions, and empowering entrepreneurs.

Through these efforts, KFED continues to accelerate Abu Dhabi’s transformation

into a smart, knowledge-based, diversified, and sustainable economy that fosters

long-term growth and competitiveness on both regional and global levels.

“As a leading facilitator of entrepreneurship in the region,

we at KFED seek to exemplify our attributes including

resilience and passion for innovation in our brand
identity. The new design reflects this vision and

reinforces our steadfast dedication to supporting Abu

Dhabi’s national priorities and strategic objectives, while Mouza Obaid Al Nasri
CEO – Khalifa Fund
cultivating a distinguished entrepreneurial ecosystem.

We are confident that this refreshed identity will further elevate the

KFED’s standing and contribute to its long-term success.”

The Khalifa Fund for Enterprise Development proactively works to create a

supportive ecosystem that equips emerging entrepreneurs and small and

medium-sized enterprises (SMEs) with the tools, resources, and guidance

necessary for sustainable growth and long-term success.

With its refreshed brand identity, KFED is well-positioned to connect with a wider

audience across the business community, foster greater collaboration, and further

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