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10/16/25, 11:42 AM Unifonic obtains ISO 42001 certification, pioneering responsible AI governance in MENA region - Middle East News 247
Unifonic obtains ISO 42001 certification, pioneering responsible
AI governance in MENA region
By PR News Desk 15/10/2025
Unifonic, a leading customer engagement platform and Software-as-a-Service (SaaS) provider based in the Middle East, obtained the
prestigious ISO 42001 certification, an internationally recognised standard for Artificial Intelligence Management Systems (AIMS)
integration. The certification is a testament to the company’s enhanced AI risk management capabilities and regulatory readiness, in line
with its vision to drive sustainable and compliant AI innovation.
The achievement coincides with the exponential growth of the global AI market. However, research reveals that a staggering 65 per cent
of organisations fail to ensure AI regulatory compliance, while almost 73 per cent of leaders worry about AI risks, with nearly half of the
organisations being vulnerable to cybersecurity threats.
In such a scenario, adopting responsible AI practices is a strategic imperative, as they enable organisations to systematically identify and
mitigate AI-related risks early on, demonstrate enhanced credibility and build stakeholder confidence, while preparing for possible future
regulations. The ISO 42001 certification is a key milestone as it can transform the way organisations manage AI systems by addressing
the pressing need for robust AI governance in today’s dynamic digital landscape.
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Ahmed Hamdan, CEO & Co-Founder of Unifonic, said: “We are honoured to receive this global certification, which highlights
Unifonic’s relentless pursuit of excellence and commitment to responsible AI practices. This remarkable achievement has paved the way
for enhanced transparency, data privacy, accountability and fairness. It further marks a key milestone in our long-standing efforts to drive
sustainable AI innovation, while enhancing stakeholder trust and ensuring regulatory readiness.”
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