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4/25/24, 8:53 AM CABSAT Marks Its 30th Anniversary With Return Of Prestigious MENA Co-Production Salon - Middle East Events.
CABSAT Marks Its 30th Anniversary With Return Of Prestigious
MENA Co-Production Salon
Wednesday, April 24, 2024
CABSAT, the flagship event for broadcast, media, satellite, and entertainment
industries in the Middle East and North Africa (MENA) region, celebrates its
th
30 anniversary by continuing its partnership with HConsult, a leading content market
specialist in the Arabic-speaking MENA region, to host MENA Co-Production Salon.
The exclusive gathering, scheduled from May 21 to 23 2024 at the Dubai World Trade
Centre, is poised to elevate the collaborative spirit that has long been a hallmark of the
annual event.
The Co-Production Salon, which is located within a specially designed VIP lounge near
the Content Congress area, is an exclusive, invitation-only lounge that assembles the
region's most prestigious production houses, OTT platforms, TV networks, content
investors, and brand representatives. It serves as a vital platform for exploring co-
production and investment opportunities, aimed at creating internationally viable TV
and film content.
2023: A Retrospective Look
Last year's Co-Production Salon was highly sought-after edition, with more than 250
companies applying for entry. However, due to stringent participation criteria and the
intimate nature of the event, only about a quarter of applicants were admitted. The
attendees had the opportunity to participate in an average of 15 high quality meetings
each, resulting in numerous collaborative investment deals in content production both
within and outside the MENA region.
Heba Korayem, Content Market and Partnerships Specialist at Hconsult and
MENA Co-Production Salon’s host, said: "There are huge things happening in this
seemingly compact space. We have tracked USD 8 million in content investment
through partnership deals directly resulting from the meetings conducted at the Co-
Production Salon in CABSAT. Furthermore, several new deals are still unfolding, but
for now, these are the deals we were authorised to announce."
Stressing on the importance of CABSAT to the media industry, she added “The best
part about consistently having the Co-Production Salon at CABSAT, is the diverse mix
of companies it attracts. It serves as an ideal one-stop-shop for our participants,
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