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2/7/24, 2:08 PM LOGIC Consulting examines mechanisms and strategies of transitioning from construction to real estate development industry in th…
Furthermore, Maalouf highlighted the session’s goal of elucidating the difference between the
construction and real estate development sectors. She also emphasised that Saudi Arabia’s
construction companies aim to leverage opportunities in the real estate sector in the
upcoming period, seeking a transformation from contractors to real estate development.
Furthermore, Maalouf underscored the major factors differentiating the contracting sector from
the real estate development. These differences are influenced by various aspects such as
organisational structure, strategies, financial and internal operations, talent management,
development processes, and customer attraction and retention. She also pointed out the
growing significance of adhering to governance standards to ensure corporate sustainability
and continuous competitiveness. This requires studying and evaluating risks involved as well
as creating internal control committees and succession planning committees.
Maalouf also emphasised LOGIC Consulting’s strong commitment to serving clients in both
government and private sectors throughout the region, highlighting over 25 years of
experience. The organisation has effectively managed and carried out over 1,800 projects in
the areas of institutional development and transformation, corporate governance, and
strategic consulting, including working with family businesses. Additionally, she noted that
LOGIC Consulting cooperates directly with clients to help them get through the challenges
they confront in their sectors, enabling significant changes within their companies and giving
business leaders the ability to make wise and vital decisions.
Saudi Arabia places a high priority on the development of its real estate market, as
demonstrated by the launch of numerous strategic initiatives and programmes that have
played a critical role in bringing about significant changes in the housing industry, particularly
in the organisation of the real estate market. This has improved market supply, simplified rules
and made finance more accessible. As a result, such programmes and initiatives have had
tangible outcomes, such as meeting rising demand in the Kingdom’s residential sector. This
has consequently encouraged cooperation between developers and partners in the private
sector and generated a large number of job and investment opportunities.
LOGIC Consulting established itself as a leading consulting firm, with a particular emphasis
on business sustainability, one of its client’s and project in KSA is the Saudi Arabia’s Ministry
of Housing and the Ministry of Hajj and Umrah, by executing consulting projects and providing
creative approaches for institutional transformation.
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