Page 54 - MAJRA PR REPORT - DECEMBER 2024

MAJRA Launches Impact Stream to Boost

CSR and ESG Practices in the UAE

The National CSR Fund – MAJRA has launched the MAJRA Impact Stream, an innovative
digital platform designed to channel private sector contributions toward CSR initiatives
that align with Environmental, Social, and Governance (ESG) standards and national
priorities. The announcement was made during a press conference on Wednesday,
December 11, 2024, which also marked the unveiling of the MAJRA Sustainable Impact
platform. This platform offers a wide range of services to support and guide private sector
efforts in implementing impactful CSR programs.
During the conference, MAJRA also announced partnerships with Dubai University, Umm Al
Quwain University, and the Mohammed Bin Rashid School of Government (MBRSG). These
collaborations aim to enrich the Knowledge Square platform with studies, articles, training
programs, and specialized workshops. Notably, training hours completed through these
programs will count towards private sector employees’ development credits, further
supporting CSR practices and their long-term impact.
In his speech, H.E. Abdullah Al Saleh, Undersecretary of the Ministry of Economy and Vice
Chairman of the Board of Trustees of MAJRA, emphasized the importance of strengthening
community responsibility and ESG practices as part of the nation’s priorities. He stated,
“The launch of the MAJRA Impact Stream marks a pivotal moment in our dedication to
fostering CSR principles and ESG practices, which are integral to our identity and heritage.
This initiative empowers businesses to embrace innovative solutions and contribute
meaningfully to society, the environment, and the economy.”
Sarah Shaw, Director of MAJRA, added, “With the launch of the MAJRA Impact Stream, our
goal is to enhance transparency, accountability, and trust across sectors in their CSR and

https://meatechwatch.com/2024/12/12/majra-launches-impact-stream-to-boost-csr-and-esg-
practices-in-the-uae/