Page 32 - MOS PR REPORT - MARCH 2025

UAE Ministry Of Sports Unveils Digital Transformation

And Sports Innovation Platform With NOC

Collaboration

By OneArabia

Published: Thursday, March 27, 2025, 20:46 [GST]

The Ministry of Sports and the National Olympic Committee have initiated a significant step
towards digital transformation in sports. This was marked by an agreement to launch the Digital
Transformation and Sports Innovation Platform, witnessed by H.H. Sheikh Mansoor bin Mohammed
bin Rashid Al Maktoum. The platform aims to revolutionise the sports sector through advanced
technology and innovation.

Dr. Ahmad Belhoul Al Falasi, Minister of Sports, will lead this initiative, which focuses on using AI-
powered solutions to enhance athlete performance and governance. The platform is designed to
support the National Sports Strategy 2031 by fostering a data-driven sports infrastructure. This
effort aims to solidify the UAE's leadership in sports both regionally and globally.

The agreement was formalised by Ghanem Mubarak Al Hajeri from the Ministry of Sports and Faris
Mohammed Al Mutawa from the National Olympic Committee. H.H. Sheikh Mansoor emphasised
that true sports development requires a sustainable system ready for the future. He stated: "True
sports development goes beyond achievements, it requires a sustainable, future-ready system."

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