Page 78 - Integrate ME PR REPORT - MAY 2024

Nuevo Design UAE, Oasis Enterprises LLC, Channel Media Europe,
FinesseTech IT Solutions, Elevision Media, Shure UAE, MORE UAE,
Warner Music MENA, MassiveMusic, and Mubert Inc., among others.
The speakers led pertinent discussions centred around diverse topics
such as the future potential of mixed realities, AI in-built environment,
AI integration in music and virtualisation, the future of workplace
design, digital signage, power of Digital Out-of-Home (DOOH), projector
mapping, digital installation, and advanced Pro AV innovation. This gave
visitors the unique opportunity to learn about relevant trends directly
from industry experts.
Paul Hadfield, Sales Director of Area Four Industries Middle East –
Provision AVL General Trading LLC, said, “Over the years, the Middle
East’s Pro AV market has undergone rapid growth, with an increasing
demand for premium Pro AV technologies in the broadcast and
entertainment sector. In light of the evolving market conditions, we have
addressed the audience on ‘Safe Rigging Methods and Installation in the
Entertainment Sector’, which highlights key safety protocols and
practices for rigging structures in our industry. Aligned with our
company’s vision, we were excited to provide valuable insights on the
challenges and transformation of the region’s broadcast and
entertainment sector, and ultimately helping to create a safer working
environment for us all.”
Su Piow Ko, Vice President of AET Display Limited, said, “Our
participation at Integrate ME 2024 allowed us to showcase our state-of-
the-art Micro Mavel–NX COB Series, which is of a standard cabinet size
and boasts a 16:9 aspect ratio for enhanced clarity. Visitors were also
able to have a practical, hands-on experience of our innovative 138 all-
in-one display solution, which is a powerful tool for both broadcasters
and audiences. By synergising semiconductor materials, cutting-edge
core chips, illuminating light sources, high-density carrier boards,
intricate driver IC, and nuanced image processing, we offer services
across R&D, production, and sales of Mini and Micro LED technology to
our clients.”
Integrate Middle East 2024 provided exhibitors an avenue to showcase
innovative offerings in digital signage, command and control rooms, and
live event solutions. The cutting-edge innovations offered a glimpse into
the future of the Pro AV industry, bolstered by advanced technologies
that cater to diverse business needs. The event served as a point of
convergence for thought-provoking ideas, collaborations and
opportunities while underscoring the role of Pro AV technology in
facilitating immersive experiences. As the event draws to a close, its
ripple effect is poised to pioneer innovation across the industry at large.
(ANI/WAM)

https://theprint.in/world/second-edition-of-integrate-middle-east-concludes/2099080/