Page 51 - BRIDGESTONE PR REPORT - November 2023

11/14/23, 9:56 AM Bridgestone and La Main Douce host ‘Road Safety Village’ | AutoDrift.ae
Bridgestone and La Main Douce host

‘Road Safety Village’

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November 8, 2023: Bridgestone, a global leader in tyres and sustainable mobility solutions, in
collaboration with La Main Douce, an esteemed non-governmental organisation (NGO) based in

Morocco, hosted the ‘Road Safety Village’ event for 160 children with autism, learning disabilities,
and Trisomy 21. The event, held recently, was a day packed with activities and educational

sessions designed to provide an engaging setting for children with special needs, allowing them to
learn and enhance their road safety knowledge.

The initiative offered a range of engaging activities, such as a Road Safety Workshop where
children could learn the value of road safety through hands-on, interactive exercises meant to

equip them with the essential knowledge and abilities to help them navigate safely.

Children were also introduced to the idea of environmental responsibility through a Tyre Recycling
Workshop, which provided an informative and interactive way for them to learn about recycling and

sustainable practices. In addition, a Montessori Workshop fostered children’s creativity and
individual development through activities inspired by a child-centred approach to education.

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