Page 175 - MOE ENGLISH PR REPORT - FEBRUARY 2025 Part 1

Majra National CSR Fund Unveils Sustainable Impact

Challenge To Boost CSR Initiatives In UAE

By OneArabia
Published: Thursday, February 27, 2025, 19:14 [GST]

The National CSR Fund has introduced the first ‘Sustainable Impact Challenge’ in the UAE at
‘Investopia 2025’. This initiative, supported by Abdullah bin Touq Al Marri, Minister of Economy and
Chairman of Majra’s Board of Trustees, aims to highlight impactful corporate social responsibility
(CSR) projects. It underscores Majra’s dedication to sustainable national development in key
sectors.

Abdullah Al Saleh, Under-Secretary of the Ministry of Economy and Vice Chairman of Majra's Board
of Trustees, emphasised the UAE's progressive approach to development. He stated, "Guided by
the directives of our wise leadership, the UAE has adopted a highly progressive and forward-
thinking approach to development, with a specific emphasis on advancing key Sustainable
Development Goals (SDGs) through initiatives such as ‘Green Agenda 2030’. Innovative ventures
such as the ‘Sustainable Impact Challenge’ can help us achieve these goals much faster, while
positioning the UAE as a global hub for innovation and responsible business practices."

Sarah Shaw, Executive Director of Majra, expressed enthusiasm about the challenge. She said, "We
are pleased to introduce the ‘Sustainable Impact Challenge’ which demonstrates our ongoing
efforts to empower organisations that are driving positive transformation through exemplary CSR
and sustainability initiatives. It also reflects our vision to advance sustainable impact investments,

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