Page 909 - MOE ENGLISH PR REPORT - FEBRUARY 2025 Part 1

2/24/25, 4:37 PM ‘World's Coolest Winter' campaign successfully concludes its 5th edition recording AED 1.9 billion in hotel revenues
Besides, the latest edition of the campaign showcased the UAE's prominent natural landmarks and biodiversity-rich
areas, including nature reserves, islands, mountain and desert environments, and beaches, highlighting their attractive
tourism activities and unique experiences. It demonstrated the UAE's significant focus on increasing green spaces and
promoting sustainable agriculture as an integrated community culture, alongside government initiatives and

achievements in environmental protection and sustainability.

Tourism & aviation sectors witness continued growth

The UAE's civil aviation sector recorded an unprecedented performance in 2024, with passenger traffic rising 10 per
cent to 147.8 million passengers, up from 134 million in 2023, strengthening the country's position as a leading global
aviation destination.

Tourism sector also continues to demonstrate impressive growth, with hotel establishment revenues reaching AED 37.1
billion during January-October 2024, up 4 per cent compared to 2023. Hotel occupancy rates averaged 78 per cent
over the first ten months of the year, a 2.7 per cent growth over the same period in 2023. Total hotel guests across the

seven emirates reached about 24.9 million during January-October 2024, growing 9.5 per cent compared to 2023.
Meanwhile, the total number of hotel establishments reached 1,246 by the end of October.

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