Page 8 - UNIFONIC PR REPORT - JANUARY 2024

Press Release

Unifonic partners with MoEngage to deliver superior

customer engagement solutions to customers in the Middle

East

22 January 2024 - Unifonic, the leading omnichannel customer engagement platform in the
Middle East and MoEngage, the leading insights-led customer engagement platform, have
announced their strategic partnership. With this partnership, Unifonic will now be a part of the
MoEngage Catalyst Partner program that aims at helping brands scale at speed.

This partnership is a significant milestone towards enhancing and providing a comprehensive end-
to-end customer engagement solution to brands in the Middle East.

The partnership signifies a commitment to the Middle East market, where there is immense
potential for growth and innovation. With the combined capabilities, Unifonic and MoEngage will
be able to deliver cutting-edge solutions that empower businesses in the region to drive digital
transformation and excel in customer engagement.

Unifonic streamlines conversations at every touchpoint throughout the customer journey by
unifying communication channels, messaging apps, and chatbots on one simple-to-use platform.

MoEngage, on the other hand, specializes in AI-powered, insights-led customer engagement,

facilitating data-driven personalized experiences.

Together, the strategic partnership will help drive:
 Enhanced Customer Engagement: The partnership will focus on creating more

comprehensive and personalized customer engagement solutions. By leveraging Unifonic's
communication soutions and MoEngage's state-of-the-art marketing automation,

businesses can engage with their customers in a more meaningful and effective manner.
 Digital Transformation: Support businesses in the Middle East on their journey towards

digital transformation and provide the tools and expertise needed to adapt to the changing
landscape of customer interactions and preferences.