Page 15 - UNIFONIC SEAMLESS KSA REPORT - August 2023

9/6/23, 3:24 PM Unifonic Unveils AI Breakthrough at Seamless Saudi Arabia
Unifonic has incorporated the Natural Language Understanding (NLU) module into the Chatbot to enhance its capabilities
even further, allowing it to discern intent with greater precision and learn from user interactions with machine learning
algorithms. This creates smart experiences that will improve all customer journeys.

“We are thrilled to participate in Seamless Saudi Arabia 2023, reaffirming our commitment to excellence as a platinum
sponsor for the second year running,” stated Mohammed Sleeq, COO at Unifonic. “At Unifonic, we believe in the
transformative potential of AI to enhance customer engagement and deliver exceptional experiences. Our goal is to

seamlessly integrate AI across our platform and solutions, facilitating effortless communication and creating personalized and
effective interactions. By constantly innovating and refining our platform, we aim to exceed client expectations and deliver
unrivaled value.” he added.

Unifonic’s AI Chatbot is not replacing human contact; it is designed to augment and empower it. The Chatbot allows human
agents to focus on complex and value-added customer encounters by handling common inquiries and tasks. When the
Chatbot encounters an inquiry beyond its capabilities, it promptly transfers the interaction to a human agent, ensuring a

seamless customer experience.

The acquisition of Sestek in 2022 further enabled Unifonic to enhance its AI offerings by adding market-leading voice
recognition technology.

In addition to their AI Chatbot, Unifonic is showcasing a range of cutting-edge products and services at the event that elevate
reliable customer engagement while upholding the highest standards of technological advancements. This commitment aligns
with Unifonic’s objective of supporting the Kingdom’s vision, including Saudi Vision 2030 and the Smart Government Strategy,

driving digital transformation across public and private sectors.

Established in 2006, Unifonic has solidified its position as a leading enterprise-grade, multilingual, and seamless omnichannel
communications platform provider in the Middle East. Its no-code, automation, and orchestration platform has transformed

customer experiences across various sectors, enabling businesses to exceed customer expectations for seamless digital
interactions.

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