Page 17 - UNIFONIC SEAMLESS KSA REPORT - August 2023

9/6/23, 3:25 PM Unifonic unveils state-of-the-art AI at Seamless Saudi Arabia, elevating customer experiences to new heights | EYE OF ARABIA
The Unifonic Chatbot leverages AI to collect and analyze behavioral patterns and human
language, enabling precise interactions and engagement with customers. It boasts multilingual
capabilities, catering to users in English, Arabic, and Urdu, fostering inclusivity and

accessibility. With its advanced decision-making abilities, the chatbot enables seamless
connections between brands and customers, resulting in significant benefits for organizations
such as being able to qualify leads, 24/7 support, increased cost optimization and more.

Furthermore, it adheres to global best practices and industry standards, prioritizing data
privacy and security to instill user confidence and trust. The AI Chatbot is integrated with 100+
SaaS applications like HubSpot, Zid, Salla, Salesforce and more to help organizations
automate business processes and offer a more connected experience.

To enhance its capabilities even further, Unifonic has incorporated the Natural Language

Understanding (NLU) module into the chatbot, allowing it to discern intent with greater
precision and learn from user interactions with machine learning algorithms. This creates smart
experiences that will improve all customer journeys.

“We are thrilled to participate in Seamless Saudi Arabia 2023, reaffirming our commitment to

excellence as a platinum sponsor for the second year running,” stated Mohammed Sleeq,
COO at Unifonic. “At Unifonic, we believe in the transformative potential of AI to enhance
customer engagement and deliver exceptional experiences. Our goal is to seamlessly integrate
AI across our platform and solutions, facilitating effortless communication and creating

personalized and effective interactions. By constantly innovating and refining our platform, we
aim to exceed client expectations and deliver unrivaled value.” he added

Unifonic’s AI Chatbot is not replacing human contact, it is designed to augment and empower
it. By handling common inquiries and tasks, the chatbot allows human agents to focus on

complex and value-added customer encounters. When the chatbot encounters an inquiry
beyond its capabilities, it promptly transfers the interaction to a human agent, ensuring a
seamless customer experience.

The acquisition of Sestek in 2022 further enabled Unifonic to enhance their AI offerings by
adding market-leading voice recognition technology.In addition to their AI Chatbot, Unifonic is
showcasing a range of cutting-edge products and services at the event that elevate reliable

customer engagement while upholding the highest standards of technological advancements.
This commitment aligns with Unifonic’s objective of supporting the Kingdom’s vision, including
Saudi Vision 2030 and the Smart Government Strategy, driving digital transformation across

public and private sectors.

Established in 2006, Unifonic has solidified its position as a leading enterprise-grade,
multilingual, and seamless omnichannel communications platform provider in the Middle East.
Its no-code, automation, and orchestration platform has transformed customer experiences

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